eat-&-tweet

April 21, 2016




Eat & Tweet: Dishing on Memorable Moments

When was the last time you tweeted a picture of fresh strawberries or a pastry you ordered at a cafe? Whether you are an avid social media user or not, “eat & tweet” is becoming a pop phenomenon. So how can …

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In Blog, Marketing

mobile commerce

April 20, 2016




How Smartphones Help Retailers Do Mystery Shopping Better

Little doubt exists about the importance of mystery shopping to omnichannel retailers in ensuring a positive and consistent, 360-degree shopper experience.

Mystery shopping is a secret weapon of sorts, allowing retailers to recruit shoppers to visit specific stores to make …

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In Blog, Ecommerce

ipad-300

April 20, 2016




How Retailers are Using mACP to Rethink the Omnichannel Experience

One of the most talked about trends in retail for some time has been “The Omichannel Experience” and how retailers can best give shoppers a consistent brand message across all touch-points.  Now that the concept has had time to mature, …

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In Blog, customer experience

ratings-and-reviews

April 20, 2016




3 Tips for Capturing Gift Givers in Your Review Strategy

Before making a purchase decision, shoppers often turn to online reviews to hear the opinions of others who have already purchased the product in question. In fact, up to 95%  of shoppers turn to user-generated content like reviews when making a …

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In Blog, Marketing

Winning Customer Care

April 20, 2016




The Transition from Customer Service to Strategic Sales

When it comes to connecting with customers online, a number of multichannel and ecommerce retailers are still stuck in the “customer support” mindset; one that views contact with a customer as a necessary evil rather than an opportunity.

E-retailers typically …

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In Blog, customer experience

virtual-reality-300

April 19, 2016




How Ecommerce is Keeping it Real with Virtual and Augmented Reality

2016 may well be remembered as the year of ecommerce. Walmart – once the brick-and-mortar retailer par excellence – has announced plans to dump $2 billion into its online efforts. Meanwhile, Amazon has eclipsed Walmart’s valuation and online sales of consumer …

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In Blog, Ecommerce

mobile-commerce-mobile-apps-300

April 18, 2016




How Proper Preparation Can Maximize Your Digital Advertising Campaign

More and more consumers are participating in the modern digital landscape, using the internet to do everything from shop for groceries and electronics, to maintaining social relationships and consuming news. According to Pew, 67% of American homes had broadband connection in 2015, …

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In Blog, Marketing

subscription box

April 7, 2016




How to Box Your Brand with a Subscription Service

Visits to leading subscription box sites like Birchbox, Blue Apron and Loot are up nearly 3,000% during the last three years, according to Hitwise data. For consumers who came of age in the digital era, subscriptions models are typically for electronic …

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In Blog, Fulfillment

PetFlow

April 4, 2016




PetFlow Reinvents Digital Pet Store Experience

Specialty pet food and supplies seller PetFlow has unveiled a new digital retail experience to redefine the way pet parents can care for their four-legged loved ones.

Guided by its new mission, which is centered on “Good Foods” and “Good …

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In Ecommerce, News

October 28, 2009




FAO Boutiques in Store for Toys ‘R’ Us

Customers who want more access to iconic upscale toy merchant FAO Schwarz just got their wish: Starting Nov. 1, FAO Schwarz-branded boutiques will be introduced in 585 Toys ’R’ Us stores nationwide.
The FAO boutiques will be located prominently at the front …

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In News

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