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June 30, 2014

Channels, Choices and Convenience: Flex Shopping Around the World

UPS has explored varying global consumer preferences before the purchase, during checkout and delivery and post purchase.

“Think you know which device is a shopper’s favorite and why?  You might be surprised to learn about the importance of the …


In Global, Must Reads


June 26, 2014 Launches New Version of iPad Application re-launched its iPad app version 6.0 earlier this week, which promises a more interactive experience between the brand and customer.

“The app is a natural extension for as an online retailer,” said Amitai Sasson
VP Marketing & Development …


In Mobile, Must Reads


June 26, 2014

Sigma Incorporates Video for Product Differentiation

Invodo created dynamic video marketing tools for lens and camera manufacturer Sigma Corporation,  and saw results in less than three months in the summer of 2012, according to a case study.

Sigma was trying to figure out how to appropriately educate …


In Ecommerce, Marketing


June 25, 2014

What Big Ecommerce Can Learn From The Little Guys

A goldfish has a longer attention span than you.

It’s true. Goldfish can focus on something a full second longer than the average person — a troublesome development for online retailers.

To make a real go of ecommerce, you need …


In Executive, Leadership Team


June 25, 2014

Big Data for Smaller Retail: The Most Impactful Data Points

Ecommerce has long had the upper hand when it comes to data collection and analytics. While some brick and mortar retailers have moved to cloud-based point of sale for mobile checkout – according to Accenture, the retail cloud market is …


In Data & Analytics, Marketing


June 25, 2014

Is Your Customer Experience Designed for Humans?

Your customers are not machines. You can target, track and acquire them, but you’re still dealing with conscious, emotional organisms. And no matter where your numbers move or what the ROI says, your brand’s successes and failures could …


In Ecommerce, Must Reads

FathersDay -2

June 18, 2014

Father’s Day Domestic Online Sales Up 14%

The National Retail Federation predicted that Father’s Day spending would reach $12.5 billion this year, with family members flocking to their mobile devices in search for the perfect gift for dad.

But how well did Father’s Day do?

According …


In Ecommerce, Must Reads


June 16, 2014

Exclusive Pinterest Campaign Proves Successful for Neiman Marcus

Neiman Marcus recently saw its Pinterest account increase by more than 3,000 followers and web engagement increase by 32% after it launched an exclusive product interest campaign.

Recently, Neiman Marcus had seen a huge following with Pinterest and the retailer was looking …


In Campaign, Ecommerce

June 13, 2014

Ugam Unveils Comprehensive Category Intelligence at IRCE 2014

NEW YORK – June 10, 2014 – Ugam, a global leader in managed analytics, today announced its comprehensive electronics category intelligence solution, which provides product pricing, assortment and content intelligence to help retailers determine which products to offer, at what prices to sell them, …


In IRCE 2014

June 13, 2014

WebLinc Client Free People Present Keynote at IRCE 2014

-(BUSINESS WIRE)–WebLinc, the eCommerce platform and services provider for the fastest growing online retailers, today announced that Jed Paulson, eCommerce and marketing director with Free People, will present the keynote at the Mobile Workshop during Internet Retailer Conference and …


In IRCE 2014

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