November 30, 2014
Early Promotions, Online Shopping and an Improving Economy Changing the Face of Black Friday Weekend
Early holiday promotions, the continued growth of online shopping, and an improving economy changed the way millions of people approached the biggest shopping weekend of the year.
According to NRF’s Thanksgiving Weekend Spending Survey conducted by Prosper Insights & Analytics, 55.1 …More...
April 16, 2014
Kenshoo published an infographic today detailing first-quarter performance of paid search and social advertising. The infographic highlights quarter-over-quarter and year-over-year changes for key metrics in both search and social.
[Click to enlarge]
October 14, 2014
As the holiday season approaches, you may be wondering how to maximize the annual sales lift this time of year offers. And you may be worried that your global marketing plans aren’t fully baked, leaving opportunity on the well-dressed …More...
July 30, 2014
In the summer of 2012, Off Broadway Shoe Warehouse partnered with Sony Pictures for a promotion centered around the release of the blockbuster movie, “Sparkle.” It was the ideal partnership: Sony Pictures wanted to promote its new movie and Off Broadway …More...
November 29, 2014
IBM has reported record online and mobile shopping during Thanksgiving and Black Friday based on consumer transactions analyzed in real-time by the IBM Digital Analytics Benchmark. The data-driven insight gives retailers and marketers more than 370 performance indicators to benchmark themselves …More...
November 28, 2014
Here are the online shopping trends reported by IBM’s real-time analytics for Thanksgiving Day:
Online sales were up 14.3% over the same period on Thanksgiving 2013
Mobile traffic accounted for 52.1% of all online traffic, an increase of 22.4% year-over-year
Mobile sales accounted for 32.3% …
October 6, 2014
Williams-Sonoma continues to move steadfast into the digital age while still having its catalog be its primary driver for sales.
“We’re approaching $5 billion in revenue as a company and we are 50% direct-to-consumer,” said Pat Connolly, chief strategy and business …More...
November 24, 2014
Petco has entered into an agreement to acquire Drs. Foster and Smith, a leading veterinary-owned online pet supply company. The acquisition will unite one of the largest pet specialty retailers with one of the largest online pet retailers in the …More...
December 17, 2014
Reliable shipping is something customers take for granted, and never more so than during the holidays.
Peak season is here, and delivery companies have plans in place to successfully deliver every last package:
The USPS added delivery on Sunday and …More...
March 11, 2014
NAME: Joe Lezon
COMPANY: Alex and Ani
JOB TITLE: Chief Technology Officer (CTO)
Here’s how social media helps me in my everyday life: It allows me to stay connected with friends and family, while at the same time providing relevant …More...