tablet-shopping

November 30, 2014




Early Promotions, Online Shopping and an Improving Economy Changing the Face of Black Friday Weekend

Early holiday promotions, the continued growth of online shopping, and an improving economy changed the way millions of people approached the biggest shopping weekend of the year.

According to NRF’s Thanksgiving Weekend Spending Survey conducted by Prosper Insights & Analytics, 55.1 …

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In Cyber Weekend 2014, Holiday 2014

2014Q1_Search_and_Socia_Snapshot_041514-featured-image-300

April 16, 2014




Search and Social Media Snapshot

Kenshoo published an infographic today detailing first-quarter performance of paid search and social advertising. The infographic highlights quarter-over-quarter and year-over-year changes for key metrics in both search and social.
[Click to enlarge]

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In Infographics

Ecommerce, omnichannel, omnichannel fulfillment, ship from store, in-store pickup, holiday shopping, holiday shopping 2014, Shopatron, Ed Stevens, retail, online retail

October 14, 2014




‘Tis the Season to Put Your Global Marketing Plan in Place

As the holiday season approaches, you may be wondering how to maximize the annual sales lift this time of year offers. And you may be worried that your global marketing plans aren’t fully baked, leaving opportunity on the well-dressed …

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In Blog, Campaign

sparkle-off-broadway-shoes-300

July 30, 2014




A Sparkling Social Engagement

In the summer of 2012, Off Broadway Shoe Warehouse partnered with Sony Pictures for a promotion centered around the release of the blockbuster movie, “Sparkle.” It was the ideal partnership: Sony Pictures wanted to promote its new movie and Off Broadway …

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In Engagement, Marketing

black-friday-300-200

November 29, 2014




Mobile Momentum Moves Through Black Friday

IBM has reported record online and mobile shopping during Thanksgiving and Black Friday based on consumer transactions analyzed in real-time by the IBM Digital Analytics Benchmark. The data-driven insight gives retailers and marketers more than 370 performance indicators to benchmark themselves …

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In Cyber Weekend 2014, Ecommerce

turkey-with-tablet-300

November 28, 2014




Mobile Commerce Sales Surge on Thanksgiving Day

Here are the online shopping trends reported by IBM’s real-time analytics for Thanksgiving Day:

Online sales were up 14.3% over the same period on Thanksgiving 2013
Mobile traffic accounted for 52.1% of all online traffic, an increase of 22.4% year-over-year
Mobile sales accounted for 32.3% …

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In Cyber Weekend 2014, Ecommerce

WilliamsSonoma-300

October 6, 2014




How Williams-Sonoma Finds Success in the Digital Age

Williams-Sonoma continues to move steadfast into the digital age while still having its catalog be its primary driver for sales.

“We’re approaching $5 billion in revenue as a company and we are 50% direct-to-consumer,” said Pat Connolly, chief strategy and business …

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In Ecommerce, Marketing

November 24, 2014




Petco to Acquire Drs. Foster and Smith

Petco has entered into an agreement to acquire Drs. Foster and Smith, a leading veterinary-owned online pet supply company. The acquisition will unite one of the largest pet specialty retailers with one of the largest online pet retailers in the …

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In Executive, M&A and Financial

holiday_shipping_300

December 17, 2014




How Are You Handling Your Address Data Quality During the Holidays?

Reliable shipping is something customers take for granted, and never more so than during the holidays.

Peak season is here, and delivery companies have plans in place to successfully deliver every last package:

The USPS added delivery on Sunday and …

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In Blog, Operations & Fulfillment

JoeLezon_CTO-300

March 11, 2014




Alex and Ani CTO Talks Social Media, Superheroes, and Trumpets

NAME:  Joe Lezon
COMPANY:  Alex and Ani
JOB TITLE: Chief Technology Officer (CTO)

Here’s how social media helps me in my everyday life: It allows me to stay connected with friends and family, while at the same time providing relevant …

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In Follow the Leaders, Marketing

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