January 23, 2013




Why USPS is a Viable Alternative to FedEx and UPS

Citing the fact that the United States Postal Service “cannot wait indefinitely for legislation,” the USPS Board of Governors said last week that it has directed management to accelerate the restructure its operations to further reduce costs in order to …

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In B2B, Global

January 15, 2013




Report: Shoppers Open to Cross-channel Shopping

A new IBM study of 26,000 global consumers released today at the 2013 National Retail Federation Big Show found they are diversifying the way they shop for and acquire goods, becoming increasingly open to buying both online and in-store depending on their …

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In Channel Integration, Cross Channel

December 28, 2012




10 Tips to Build a Multichannel B2B Ecosystem

It’s no secret that business-to-business buyers have come to expect the same ease and convenience of online buying they enjoy for personal shopping experiences when it comes to making corporate purchases.
With Forrester Research conservatively estimating nearly $560 billion in …

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In B2B, CRM

December 11, 2012




Honeywell to Acquire Intermec for $600 Million

Intermec, a provider of data capture and information management solutions, announced that an agreement is in the works in which technology and manufacturing firm Honeywell International will acquire Intermec for $600 million. The deal was announced in a press release, which …

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In Ecommerce, Email

December 1, 2012




How to Design Email for Mobile Users

Research from Forrester predicts that by 2017, 78% of email users will access their messages via a mobile device. That could be by an iPhone or Android-based smartphone, or by a tablet computer.
And as revealed in the results of MCM Outlook 2012…

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In Analytics, Ecommerce

November 16, 2012




How to Excel in the Holiday Season Ecommerce Frenzy

As if the holiday shopping period wasn’t a big enough challenge for retailers, the emergence of omnichannel shoppers and their ability to comparison shop at the speed of light imposes an incredible need for equally fast response from retailers.

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In Analytics, Channel Integration

November 15, 2012




NRF Urges President to Act Now on Fiscal Cliff

The National Retail Federation is urging President Barack Obama and Congress to fix the impending fiscal cliff before Thanksgiving fearing that tax hikes and spending cuts will affect consumer confidence for the holiday shopping season.
Follow US! @MCMerchant Multichannel Merchant …

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In Ecommerce, Email

November 13, 2012




How to Reach the Cross-channel Consumer This Holiday

Retailers have witnessed tremendous progress when it comes to mobile marketing and adoption, there are still two main challenges to overcome: Keeping pace with the growth of channels and devices, and breaking their mobile campaigns out of silos. So how …

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In Channel Integration, CRM

October 31, 2012




A Focused Approach to Acquiring Email Subscribers

While it may seem that growing your subscriber lists by any means possible is a good goal, in reality, a focused approach is best. To build your subscriber list organically and methodically across touchpoints, consider the following strategies:
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In Ecommerce, Ecommerce

October 17, 2012




Amazon to Hire 50,000 Seasonal Fulfillment Center Employees

Amazon announced that it will hire 50,000 “temporary associates” inside several of its fulfillment centers across the country for the upcoming holiday season.
Follow US!@MCMerchantMultichannel MerchantMultichannel MerchantMultichannel MerchantO+F Operations and Fulfillment
“Temporary associates play a critical role in meeting …

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In Global, Operations & Fulfillment

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