September 10, 2014

Is RadioShack Going Out of Business?

Electronics retailer RadioShack could file for bankruptcy soon after its shares lost nearly a third of their value, brokerage Wedbush Securities reported Tuesday, according to Reuters. 

This would make the stock worthless by the end of the year. The stock …


In Amazon, Ecommerce


September 8, 2014

PetSmart Acquires Pet360

PetSmart announced last week that it is planning to acquire ecommerce pet retailer Pet360. The transaction is expected to be complete this month.

“Although online sales are still a relatively small part of the pet products industry, we expect them …


In News

Rue La La, Gilt Groupe, flash sales, ecommerce, retail, online retail, Zulily, luxury goods, high end, high-end retail

August 15, 2014

Rue La La Seeking Buyer as Flash Sales Market Tightens

As flash sales have fallen off their peak and the market has gotten crowded, Rue La La has hired investment bank JP Morgan Chase to seek strategic alternatives, including finding a buyer, the Boston Globe reported. The paper also said …


In Ecommerce, Must Reads


July 22, 2014

SEM Tops Online Retail Customer Acquisition Tactics

Despite the arsenal of digital marketing tactics now at every retailer’s fingertips, one customer acquisition tactic still stands above the rest: paid search programs.

According to the 2014 Research State of Retailing Online study, which surveyed 81 retailers …


In Marketing, News


July 17, 2014

Aeropostale, Lululemon and Shutterfly Make the “10 Brands That Will Disappear” List

Each year, 24/7 Wall St. identifies 10 American brands that it predicts will disappear before the end of the following year. And three retailers – Aeropostale, Lululemon and Shutterfly – have made the 2015 list, which published last week.

But should Aeropostale, Lululemon …


In Blog, Executive

Herschell Gordon Lewis

July 16, 2014

Email Subject Lines and the The Law of Declining Significance

[caption id="attachment_39283" align="alignright" width="200"] Herschell Gordon Lewis[/caption]

Here’s the easiest quiz you’ll see all day:

What all-too-common a mistake do these email headings share?

(Every one is either current or recent. We don’t need …


In Marketing

Amazon buy box

July 15, 2014

How to Win the Amazon Buy Box Every Time

Amazon is now one of the top 10 retailers in America, joining the likes of Lowes, Safeway, and Walmart as a top destination for consumer purchases. It’s growing much faster than any other company in the top 10 at 27.2% yearly growth, so …


In Amazon, Marketplaces


June 25, 2014

Is Your Customer Experience Designed for Humans?

Your customers are not machines. You can target, track and acquire them, but you’re still dealing with conscious, emotional organisms. And no matter where your numbers move or what the ROI says, your brand’s successes and failures could …


In Ecommerce, Must Reads


March 31, 2014

Razorfish Launches New Partnership Model with Peet’s Coffee & Tea

Razorfish has announced its role as digital agency of record and profit sharing partner for the ecommerce division of Peet’s Coffee & Tea. The partnership model is one that is new to the agency and launches an innovative approach to …


In Branding, Ecommerce


March 26, 2014

Genuine Facebook Fans Drive Profit for Fabness

Fabness is generating positive social ROI by converting website visitors into genuine Facebook fans. Fabness is observing a high sales conversion rate of 33.28% for these fans, resulting in a positive social ROI.

Even after using legitimate methods to acquire Facebook “…


In Ecommerce, Marketing

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