October 2, 2012




Social Media Stats Behind the Fastest Growing Retailers

Click here to enlarge This infographic is brought to you by ExactTarget, a leader in
social media marketing.

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In Ecommerce, Infographics

February 9, 2010




How Real-Time Search is Changing Social Media

Google has done it again. It’s jerked its search vehicle in yet another direction—and by doing so, have changed the marketing landscape once more. As a result, it’s now critical for businesses to truly evaluate their social media …

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In Twitter Social Media Marketing

January 13, 2010




Five Social Media Guidelines to Adhere to in 2010

It’s no longer a question of whether or not your brand should go social—it’s an expectation these days. In fact, according to the Cone Study, a staggering 93% of social media users expect companies to have a social …

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In Social Media

November 14, 2009




In Social Media, Point-of-View Equals ROI

Marketers rushed into social media in 2009 like gunmen into banks, looking for fast cash and a quick way out. Typically, this resulted in a bad experience for all parties and a premature determination that this “social media thing” just doesn’…

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In News, Social Media

October 16, 2009




A Quick Social Media Poll

(LI) How do you use social media for business? (Choose all that apply) To monitor what is being said about me or my company To promote products and services To engage in conversation To create new leads We are not …

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In Uncategorized

October 16, 2009




A Quick Social Media Usage Poll

(FB) How do you use social media for business? (Choose all that apply) To monitor what is being said about me or my company To promote products and services To engage in conversation To create new leads We are not …

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In Uncategorized

October 9, 2009




Companies Banning Social Media At Work

Ken Crites, the director of consumer direct marketing for Green Mountain Coffee Roasters, has a serious at-work issue. He can’t access Facebook or Twitter at work.
But Crites isn’t trying to earn a blue ribbon in FarmVille or reach …

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In News, Social Media

October 6, 2009




Social Media is Swell, But Don’t Forget the Basics

Twitter, Facebook, YouTube, LinkedIn. There’s no doubt that social media marketing is all the rage – and everyone is either talking about doing it or already engaged in these social channels.
People want to know how to make social media …

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In Channel Integration, Ecommerce

September 23, 2009




Live From Shop.org: Social Media is More Than a Presence

Las Vegas–You’ve got a Facebook Page, you’re Twittering about your product line. But are you really doing anything with those social mediums? According to the annual Shop.org State of Retailing Online, you’re probably not.
Speaking Sept. 22 at the Shop….

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In Social Media

September 22, 2009




How Lehman’s Uses Social Media

You might think a 54-year-old cataloger that started out selling products to serve the local Amish community and others without electricity would be the last merchant to embrace social media. But Lehman’s not only has a blog, it’s …

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In Facebook Social Media Marketing

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