August 18, 2015

Cross-Channel Customer Experience

The shopping landscape continues to change drastically. Today, consumers – your customers and prospects – are shopping in an environment full of ecommerce sites on mobile devices; they are being influenced through social media posts and enticed through tons of competitive email …


In executive summary, Omnichannel

ebay, eBay Enterprise, VendorNet, ecommerce, global ecommerce, retail, online retail, brick-and-mortar, brick-and-mortar retail, mobile commerce, customer service, customer experience, market research, omnichannel, omnichannel retail

September 22, 2014

Study: Social Trumps Mobile for Retailers’ 2014 Holidays Spend

Going into the 2014 holiday shopping season, retailers are spending more on tools focused on data capture (social media, email and SEO) than on mobile, according to a July survey conducted by Edelman Berland on behalf of eBay Enterprise.

The study …


In Amazon, big data


June 27, 2013

Brands Head to Social Media for #Equality

After the United States Supreme Court struck down Prop. 8 and DOMA this week, clearing the way for marriage equality, several brands took to social media sites such as Twitter, Facebook, and Instagram to show their support.

[View the story “Brands …


In Blog, Cross Channel

Instagram and Facebook apps in Apple iTunes

June 26, 2013

What New FTC Rules Mean to Your Social Media Program and Brand Reputation


The FTC recently updated their disclosure guidelines. Is your program in compliance?

The FTC has drawn a big, red line clarifying what some marketers considered “debatable” in the past. If your agency and partners haven’t explained these …


In Uncategorized


August 17, 2015

How to Deliver an Excellent Customer Experience

It’s no secret that competition in online retail sales is a cutthroat business. To put the growth in perspective, research from Statista shows that during the 2014 holiday shopping season, retail e-commerce sales figures in the United States alone hit $53.3 …


In Blog, customer experience


August 17, 2015

The Digital Store is In Reach: How to Join the Revolution

A revolution in shopping is undeniably underway. With the meteoric rise of mobile devices, ecommerce has morphed from being an alternative channel to an omnipresent connection between brands and consumers.

According to Forrester’s U.S. Cross-Channel Sales Forecast, 2014 to 2018, …


In Blog, Ecommerce


August 14, 2015

Fake Target Customer Service Guy Trolls Haters

Haters gonna hate… And sometimes, a troll comes to the rescue, as Facebook user Mike Melgaard did for Target.

But Melgaard taught Target’s customer service team a lesson, too: Don’t fall asleep at the wheel.

According to published reports, Melgaard …


In Blog, Customer Service


August 12, 2015

B2B Ecommerce Can’t Completely Copy its B2C Counterparts

[caption id="attachment_70392" align="alignright" width="140"] Steven Baruch, MSC Industrial Supply[/caption]

The more B2B ecommerce changes, the more it stays the same

Yes, there are more bells and whistles than ever in B2B ecommerce, but there’s not …


In B2B, B2B

Social Media SCM- crop

June 11, 2013

Streamline the Supply Chain With Social Media

Social media has been used to improve various parts of the supply chain, according to an infographic by SupplyChainOpz.  The infographic illustrates 10 actions in four different categories including supply chain, event management, relationship management, supply chain collaboration and information technology.


In Infographics, Operations & Fulfillment


June 10, 2013

Making the Most of Social Media Engagement

When it comes to successfully creating a social media presence for your brand, consumer interaction is key. Unfortunately, as this infographic from Reach Local points out, not every fan or follower engages the same exact way. Check out the seven …


In Contact Center, Cross Channel

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