L’Oreal Announces New Augmented Reality Beauty App

| Daniela Forte

L’Oréal and Perfect Corp announced a global partnership that will integrate makeup collections from L’Oréal brands worldwide in YouCam Makeup, an augmented reality beauty app.

MCM Ecommerce and Marketing 7-11-17

| Chris Intili

Multichannel Merchant STRATEGIES & TACTICS FOR THE B2B & B2C MERCHANT week of 7/11/2017 Office Depot Announces Updated Loyalty Program Office Depot announced an updated loyalty program that will save … Continue Reading →

7 Ways Retailers Can Stay Off the Store Closure List

| Ian Goldman

Offering your customers the shopping experience they demand is how retailers today can stay off the store closure list. Here are seven ways to make this possible and still thrive in an unsteady retail environment.

5 Steps to Fine-Tune Peak Holiday Season Fulfillment

| Jeff Jones

Did you spend the 2016 peak holiday season struggling with inaccurate orders, delayed shipments and dissatisfied customers? If so, improving fulfillment operations is likely to be at the top of your priority list this year. Here is a blueprint for achieving optimal holiday fulfillment performance.

Finish Line Enhances Mobile-First Strategy with Updated App

| Daniela Forte

The Finish Line is working on several initiatives aimed at driving traffic and conversion, including the recent update of its mobile app. See what Finish Line executives had to say about their mobile plans both in-store and online.

MCM The Week In Review 7-6-17

| Chris Intili

Multichannel Merchant The News, Commentary & Events that Shaped Commerce This Week week of 7/6/2017 True Religion Inc. Files for Chapter 11 Bankruptcy True Religion Inc. has filed for Chapter … Continue Reading →

The Democratization of Big Data in Retail

| Phil Seward

With the plethora of data and analytics available, brands might wonder where to start or which specific data pools to concentrate on. Here some of the most useful tactics for leveraging Big Data in retail companies can implement to boost loyalty strategies.

3 Threats to Retail Success During Holiday Peak Season

| Daniela Forte

Many retailers are already preparing for the holiday season, and most definitely should as early as Amazon Prime Day on July 11. In a recent study by Radial, peak season accounts for more than 30% of total yearly sales for retailers, which means even one small slip-up can affect annual revenues. Before retailers go into the holiday season, here are three threats they need to watch for.

How to Prevent Fraud in Buy Online Pickup in Store

| Tom Donlea

While buy online pickup in store has become a popular tactic for omnichannel retailers, fraudulent transactions are approximately three times more likely to occur, To combat this risk, it’s imperative to take proactive steps. Here are some ways to reduce the fraud risk associated with BOPIS.