June 21, 2006




Legislative Update: Strengthening Port Security

The U.S. House of Representatives in May overwhelmingly voted to pass H.R. 4954, the Security and Accountability for Every Port Act (SAFE). The act focuses on enhancing the security at U.S. ports, preventing threats from reaching the U….

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In Uncategorized

June 21, 2006




Six Steps for Dealing With Difficult People

There’s no getting around the fact that some people are just plain difficult. And you know who they are. They come in every form, at different levels, and no workplace is immune. Differences and disagreements are a natural part …

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In Uncategorized

September 22, 2006




Live from NEMOA: Sales Promotions a Subject of Debate

Saratoga Springs, NY–Sales promotions or no sales promotions? That was the question posed during a session at the New England Mail Order Association Conference here. The answer depended on whom you asked.
A pair of panelists–Joe Cassidy, a direct marketing …

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In Catalog, Marketing

September 14, 2006




Three Trends That Will Transform Your Loyalty Strategy

As we look into the future of loyalty-marketing innovation, three major trends will emerge. In fact, some leading-edge companies are already taking advantage of these concepts and tactics.
Trend #1: the power of the network
Marketers have long known the power …

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In Channel Integration, CRM

June 1, 2006




A checklist for organic and paid search

The ACCM Search Marketing Intensive session titled “Integrating Your Organic and PPC Search Marketing: A Checklist for Merchants” provided a look at best practices as well as a list of what not to do. Below, tips from two of the …

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In WEB CHANNEL: SEO/SEM, Webchannel

May 30, 2006




Setting the Direction with New Employee Orientation

New employees get up to speed faster and stay on the job longer if they successfully complete a comprehensive orientation program. Numerous studies come to this conclusion (you can find some of them at www.shrm.org). So why are …

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In Uncategorized

September 1, 2006




21st ANNUAL MULTICHANNEL MERCHANT AWARDS

We’ve said it before, but it bears repeating: The Annual Multichannel Merchant Awards aren’t a beauty contest. That’s as true this year as it has been in years past. Customer service, merchandising, usability, and results count at least as much …

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In Channel Integration, Cross Channel

September 1, 2006




Buyout for Aramark

Aramark Corp., the food services and facilities management firm that also owns a $425 million-plus direct division, has agreed to a $6.3 billion buyout offer. The deal will take the publicly held company private.
Led by Aramark CEO Joseph Neubauer, the investor …

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In B2B, Catalog

May 25, 2006




Washington Settles State’s First Can-Spam Suit

The state of Washington has settled with representatives of two California businesses it accused of spamming the Seattle school district in violation of the federal Can-Spam Act, the state’s attorney general announced Tuesday. The settlement ends Washington’s first …

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In Email, News

May 23, 2006




Live from Retail Systems 2006: CDW Shares Intelligence on Business Intelligence

Chicago—Computer reseller CDW Corp. began transitioning from a data reporting environment to one of business intelligence (BI) about two years ago. But it wasn’t until about 12 months ago that the push to leverage data in order to drive a …

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In CRM, Lists & Data - Buisness

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