With extensive experience building both long-established and startup brands, Kaplan brings widespread knowledge to a rapidly growing and prestigious Leesa Board
Virginia Beach, VA – November 29, 2017 – Leesa Sleep, the leading direct-to-consumer online luxury mattress retailer, today announced Beth Kaplan, former President & COO of Rent The Runway, as the newest member of its Board.
Kaplan, who still serves on the Rent The Runway’s Board of Directors, is the latest of a bevy of high-profile executives – including John Replogle, former CEO of Seventh Generation – to join the Leesa team. With its third anniversary coming up, Leesa has made 2017 its breakout year – from a $23M round of Series B funding, to an exclusive west elm retail partnership, to inclusion among 25 companies on Forbes’ list of Next Billion Dollar Startups, Kaplan is impressed by the brand’s acceleration and excited to be a part of its continued growth.
As a certified B Corp, Leesa measures its impact on the world just as heavily as it does its financial success. In addition to the company’s impressive business growth, Leesa has also lifted its social impact program to new heights. Through Leesa’s One-Ten Program, wherein they donate one mattress for every ten sold, the company has donated more than 22,000 mattresses and 10 million nights of sleep to nonprofits that serve people seeking refuge from homelessness, domestic risk and human trafficking.
“I have been involved in repositioning and growing legacy brands as well as scaling start-ups, and see enormous potential in Leesa,” said Beth Kaplan, Board Member to both Rent The Runway and Leesa Sleep. “They understand the mattress industry and offer consumers the high quality they are seeking at great value, while also making their social impact program central to their brand mission. That is the kind of company I want to be a part of.”
As evidenced by her work in helping to build Rent The Runway as well as bring GNC public, Kaplan has extensive corporate success – and further, she is not a mattress industry novice. After previously serving on the Board of Sleepy’s, she understands the landscape and is drawn to the evolving direct-to-consumer market.
“Kaplan’s extensive and varied background in retail, marketing and mattresses makes her a literal perfect fit for Leesa,” said David Wolfe, co-founder and CEO of Leesa. “We are honored that she has decided to become a part of our Board, and know that she will be integral to our growth and strategic direction moving forward.”
For more information on Leesa, visit https://www.leesa.com/
About Leesa Sleep, LLC
Based in Virginia Beach, Va., Leesa is a direct-to-consumer online luxury mattress company that offers American-made mattresses delivered directly to consumers’ doors. From its start, Leesa has measured its own success not just by the bottom line, but by the company’s overall social impact. To date, Leesa’s One-Ten program has provided more than 22,000 mattresses to those in need. Leesa offers a 100-night risk-free trial, free shipping, and no-hassle returns. In 2016, Leesa was recognized as a certified B Corp, joining forces with more than 2,100 companies using business as a force for good. The company currently offers free shipping to the U.S., U.K. Germany and Canada. For more information visit www.leesa.com.