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Lists & Data – Business-14-05-2013 ARCHIVE

Rediscovering’ parcel post  Aug 01, 1998 9:30 PM By Paul Miller

When the postal rate case is implemented in January 1999, parcel post rates may actually decrease for catalogers that drop-ship their packages into destination

Profit picture: up and down  Aug 01, 1998 9:30 PM By Mark Del Franco

Anumber of direct mailers showed huge fluctuations in first-quarter earnings, both up (Delia’s, Blair) and down (Damark, CML Group).Of the 26 publicly

Pumping up the volume  Aug 01, 1998 9:30 PM By Paul Miller

The practice of giving volume discounts, in which catalogers offer price breaks to customers for placing large-volume orders, is a popular one among a

People  Aug 01, 1998 9:30 PM By MCM staff

Tracy Keller joined Team Paradise, a catalog of inline skating equipment, as marketing manager. She will manage promotional activities and advertising.Barnesandnoble.com

PRIVACY Putting the brakes on DMV data  Jul 01, 1998 9:30 PM By Mark Del Franco

The legal tug-of-war over the selling of motor vehicle information continues, to the dismay of data compilers. An Illinois state appeals court ruled in

Putting its properties to work  Jul 01, 1998 9:30 PM By Paul Miller

Following New England Business Service’s (NEBS) year-and-a-half acquisition spree, which resulted in the purchase of a total of four catalogs, and culminated

People  Jul 01, 1998 9:30 PM By MCM staff

Fingerhut Companies named William Lansing, currently vice president of business development for General Electric Corp., as president. He will focus on

PROSPECTING’s Lifetime Value Equation  Jul 01, 1998 9:30 PM By Jim Wheaton

All other things being equal, the size of your catalog business is directly proportional to the number of prospects you can contact affordably. But many

Postal Prognosis: Positive  Jun 01, 1998 9:30 PM By Paul Miller

By 2001, the U.S. Postal Service’s most important customer group will likely be catalogers and other advertising mailers. While the once-dominant first

PRODUCTION TRENDS: Saying goodbye to analog  Jun 01, 1998 9:30 PM By Shannon Oberndorf

To save money, reduce turnaround time, and minimize frustration in today’s fast-paced world of catalog production, you’ve got to keep up with the latest






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