May Mailings Plunge

Aug 01, 2008 9:30 PM  By

Mailbox Clutter seems to be clearing out. According to the Catalog Tracker service of list firm Direct Media, the number of catalogs tracked in May was down 23% from last year, with 280 catalogs received this year vs. 360 in May 2007.

A positive sign: Catalog Tracker logged in seven new titles in May, including 21 Mallory Lane, Bushtracks Expeditions and Crystal Classics.