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Print Channel ARCHIVE

THE KEY TO Comailing  Feb 01, 2008 10:30 PM By TIMOTHY GABLE

Postage rates, which we all know keep going up, represent 45% to 65% of a catalog’s costs. What’s the best way to reduce your postal bill, short of slashing

Harry & David buys Wolferman’s catalog  Feb 01, 2008 10:30 PM By Jim Tierney

Harry & David Holdings got a little fatter just after the holidays: The fruit gifts mailer acquired breakfast foods cataloger Wolferman’s from Williams

Gardening catalog names wilt a bit  Feb 01, 2008 10:30 PM By Monica Kitchen

Given that more than 90 million American households participate in some form of gardening, you might expect to see the number of available names in the

My annual best and worst  Feb 01, 2008 10:30 PM By Herschell Gordon Lewis

NEWS STORIES ARE LOADED WITH DEMANDS from various groups that catalogers abandon their printed catalogs and use only online distribution. As avant-garde

AmeriMark buys Dr. Leonard’s finally  Feb 01, 2008 10:30 PM By Jim Tierney

It took a while more than four month since news of the deal got out but AmeriMark Direct officially bought fellow multititle cataloger Dr. Leonard’s Healthcare

Paper prices continue to climb  Jan 01, 2008 10:30 PM By Jim Tierney

If you thought 2008 might bring relief from rising paper prices, think again: Industry watchers say reduced demand, several mill closures, along with rising energy and manufacturing costs, have rendered paper markets extremely tight.

Up in smoke  Jan 01, 2008 10:30 PM By MCM staff

We all know that smoking is bad for us, and that not only should we quit, we should discourage others namely kids from trying cigarettes. To help people

Calyx spins off Flowers in a Hatbox title  Jan 01, 2008 10:30 PM By Monica Kitchen

Calyx Flowers is thinking inside the box for its new spin-off title, Flowers In A Hatbox. The 24-page catalog sells fresh flowers arranged in contemporary

A slight rebound in October  Jan 01, 2008 10:30 PM By Tim Parry

After months of posting declining volume, Catalog Tracker bounced back sort of. The service of Greenwich, CT-based list service provider Direct Media

Chocolatier restarts catalog, eyes China  Jan 01, 2008 10:30 PM By Jim Tierney

Chocolate Chocolate Chocolate is producing a catalog for the first time in more than four years. The St. Louis-based chocolatier in September mailed 65,000






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