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Print Channel ARCHIVE

AmeriMark buys Dr. Leonard’s finally  Feb 01, 2008 10:30 PM By Jim Tierney

It took a while more than four month since news of the deal got out but AmeriMark Direct officially bought fellow multititle cataloger Dr. Leonard’s Healthcare

November catalog mailings up 2%  Feb 01, 2008 10:30 PM By Tim Parry

The momentum of more catalog mailings in October continued in November. Catalog Tracker logged in 580 catalogs in November, up 2% over the 569 the service

THE KEY TO Comailing  Feb 01, 2008 10:30 PM By TIMOTHY GABLE

Postage rates, which we all know keep going up, represent 45% to 65% of a catalog’s costs. What’s the best way to reduce your postal bill, short of slashing

Harry & David buys Wolferman’s catalog  Feb 01, 2008 10:30 PM By Jim Tierney

Harry & David Holdings got a little fatter just after the holidays: The fruit gifts mailer acquired breakfast foods cataloger Wolferman’s from Williams

Gardening catalog names wilt a bit  Feb 01, 2008 10:30 PM By Monica Kitchen

Given that more than 90 million American households participate in some form of gardening, you might expect to see the number of available names in the

Red Envelope’s redo  Jan 01, 2008 10:30 PM By Jim Tierney

Hoping to reverse its lackluster financial performance, Red Envelope last fall quietly revamped its brand. The gifts cataloger relaunched its Website

Women’s apparel buyers in vogue  Jan 01, 2008 10:30 PM By Monica Kitchen

Most women love to shop, especially for clothes and shoes. That’s why women’s apparel, with 33.4 million names, remains by far the largest segment of

Gander Mountain gets into water sports  Jan 01, 2008 10:30 PM By Jim Tierney

Gander Mountain is on the fast track back into the catalog business. The St. Paul, MN-based sporting goods retailer announced Dec. 6 that it had acquired

Paper prices continue to climb  Jan 01, 2008 10:30 PM By Jim Tierney

If you thought 2008 might bring relief from rising paper prices, think again: Industry watchers say reduced demand, several mill closures, along with rising energy and manufacturing costs, have rendered paper markets extremely tight.

Up in smoke  Jan 01, 2008 10:30 PM By MCM staff

We all know that smoking is bad for us, and that not only should we quit, we should discourage others namely kids from trying cigarettes. To help people






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