Among the many potential benefits of BI: Honing inventory and reducing costly back orders; a better understanding of the costs of core (never-out) products within broad SKU assortments; and a better understanding of merchandising and marketing results by catalog and digital channels.
While there are numerous ecommerce transactions in the news, one should not assume that every available company is being gobbled up quickly. To the contrary, most sellers of ecommerce companies are finding it difficult to find interested strategic buyers, but these
Based on the results of the MCM Outlook 2012-13 Survey
Reactivation efforts are important to the heath of your business, so include a reactivation effort with every planned marketing contact. Here are 5 tactics you can use to reactivate your lapsed customers.
The Holy Grail of multichannel commerce is unifying databases to simplify both the management of all business data and the operation of systems that rely on it, thus eliminating independent data silos that segregate data and require duplication of effort
Merchants facing high costs for catalog papers can look for savings in the production area.
When brands launch a new SMS (Short Message Service) program, they typically implement an extensive 90-day promotional period to maximize exposure. After that period, promotions rely on a regular schedule that produces occasional spikes in awareness.
Here are six ways to maximize your new SMS program.
Questions, which can penetrate skepticism where even the most solidly-couched imperative can
Cover Story Publisher’s Note ecommerce catalogs O+F Operations & Fulfillment
The Vermont Teddy Bear Company, along with sister companies Calyx Flowers and Pajama Gram, faces the challenges of being a seasonal business. More than 60% of its annual revenue comes during the Christmas and Valentine