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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

MCM Tuesday & Thursday-eNewsletter
Grow your brand and increase marketing effectiveness with the latest analysis and insights affecting ecommerce and catalog DTC companies.

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Ecommerce ARCHIVE

Week in Review: Chico’s Plans to Sell Boston Proper  Aug 28, 2015 10:40 AM By Tim Parry

Chico’s FAS has announced it is exploring strategic alternatives for Boston Proper, the direct-to-customer women’s apparel retailer it acquired for $205 million just four years ago. Here’s a look at this weeks’ news, commentary and events that shaped the direct-to-customer world… and more.

DirectBuy’s Member Experience Dramatically Improved with New Ecommerce Platform  Aug 27, 2015 5:45 PM By MCM Staff

DirectBuy, the buying club that provides members with exclusive access to over a million products from hundreds of brands without hidden retail markup, continues its multi-year makeover with the launch of the all-new “My DirectBuy” member website.

New Mobile Technologies Emerge to Offer Superior Customer Experience  Aug 27, 2015 1:44 PM By Andy Henshaw

Mobile device proliferation presents both challenges and opportunities for online brands. We’re in the midst of a fundamental shift in the way that consumers engage with brands and in the way customer preference and loyalty is influenced. See how new mobile technologies offer a superior customer experience.

How Midland Metal Converted Its Industrial Supplies Customers to Online Purchasing  Aug 26, 2015 11:05 AM By MCM Staff

Midland Metal, an industrial supplier of brass and stainless steel fittings and valves, recently pushed its customers online orders to over 50% of its total order volume, one year after launching a revamped ecommerce website and employing a combination of customer incentives and conveniences.

Meeting Your Customer’s Expectations This Holiday Season  Aug 24, 2015 3:04 PM By Daniela Forte

Are you ready what your customers are expecting for holiday 2015? In this video, Ian MacDonald, director of ecommerce for Silver Star Brands talks about what he thinks customers will expect this holiday season.

Week in Review: A Mixed Bag of Retail Financials  Aug 21, 2015 4:36 PM By MCM Staff

In a week heavy with retail financials from major companies, there were some clear winners and losers.

Staples Sees an Increase in Sales in Q2  Aug 21, 2015 1:54 PM By Daniela Forte

For Staples.com, sales were up 1% and the company achieved stable profitability over the second quarter last year. See what other accomplishments Staples achieved in the second quarter.

ArtistBe.com Sees Success with Website Redesign  Aug 20, 2015 4:54 PM By Daniela Forte

ArtistBe.com, an online artist community showcasing original art of both established and emerging artists from around the world announced the completion of its fully responsive design and optimization of its website. See what results it has gained since its roll out.

Target to Settle Data Breach with Visa Inc.  Aug 20, 2015 11:27 AM By Daniela Forte

Target Corp. settled claims over its 2013 holiday season data breach where they agreed to pay Visa issuers up to $67 million.

How Online and Omnichannel Retail is Growing  Aug 20, 2015 10:40 AM By Daniela Forte

Online and multichannel retailers have seen great growth in digital KPIs since 2014. This infographic by eTail illustrates how digital is playing an active role in the retail landscape.






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