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MCM OUTLOOK 2015: ECOMMERCE

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MCM Outlook: 2015 Report: Ecommerce
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ECOMMERCE NEWSLETTER

MCM Tuesday & Thursday-eNewsletter
Grow your brand and increase marketing effectiveness with the latest analysis and insights affecting ecommerce and catalog DTC companies.

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Ecommerce ARCHIVE

An Inside Look into Social Sharing and Social Logins  Jul 30, 2013 10:12 AM By Erin Lynch

Thanks to laptops, smartphones and tablets, consumers are constantly connected no matter where they are. Which could be one of the main reasons why social sharing and social logins are becoming more popular among shoppers. Take a look at this infographic from Gigya to gain an inside look at how consumers use their social identities across the web and mobile devices.

UPS Talks About Shopping and Returns  Jul 29, 2013 4:51 PM By Daniela Forte

Omnichannel is all the buzz right now among consumers. In a recent one-on-one interview with Multichannel Merchant, Melanie Alavi, retail manager for UPS, explains why it is important more than ever for merchants to embrace the anytime, anywhere shopper.

Hudson’s Bay Acquires Saks  Jul 29, 2013 1:28 PM By Daniela Forte

Hudson’s Bay Company announced on July 29 the acquisition of Saks, valued at $2.9 billion or $16 a share, according to a press release from Sak’s Fifth Avenue. Hudson’s Bay Company also owns Lord & Taylor and Home Outfitters.

Mobile Payments Fizzle in U.S., Sizzle Globally  Jul 27, 2013 9:39 PM By Ralph Dangelmeier

Predictions for the uptake of mobile payments by American consumers have been falling like the stock market in 2008, while global payments are zooming upward.

Consumers Want Faster Online Shopping  Jul 26, 2013 11:47 AM By Daniela Forte

Survey results released today show that over four in ten (44 percent) consumers would shop more online if it were faster to make a purchase, while nearly three-quarters (72 percent) agree that the overall experience of surfing the web could be better.

Boosting Engagement through Returns  Jul 26, 2013 10:49 AM By Erin Lynch

It might not sit high on the hierarchy of important things to tackle when it comes to all things ecommerce, but with 63% of consumers viewing the returns policy before making a purchase, merchant’s better start polishing up their returns plan.

Netsuite Sees 35% Increase in Second Quarter  Jul 26, 2013 10:40 AM By Erin Lynch

NetSuite Inc. announced its second quarter financial results which show a 35% increase over the same period in the prior year. Cash flows from operations were $15.6 million in the second quarter of 2013, up from $15.2 million in the same period in the prior year.

Shoppers Looking for Back-to-School Sales  Jul 25, 2013 1:38 PM By MCM Staff

A new survey has revealed that shoppers will have their eyes on back-to-school deals this summer shopping season. According to the survey conducted by PriceGrabber, results also indicate that 68% of consumers plan to spend up to $500 this season compared up from 63% in 2012.

Ordoro Brings Amazon’s Warehouse to the Masses  Jul 25, 2013 1:26 PM By Erin Lynch

Ordoro announced partnership with Amazon FBA (Fulfillment by Amazon) to bring Amazon’s warehousing and order fulfillment expertise to thousands of small businesses who store and ship products daily.

8 Tips for Creating a Solid Returns Policy  Jul 22, 2013 4:08 PM By Erin Lynch

While most merchants would prefer to not think about their returns policy, it’s imperative for every ecommerce company to have one. Not only is it good business, but it will also help customers trust your brand and the products that you sell. Here are eight tips designed to get you to master the art of the refund policy.






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