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MCM OUTLOOK 2014: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

“Made in USA” Message is Strong for World of Leggings  Mar 22, 2013 2:17 PM By Daniela Forte

In light of last week’s recall of yoga pants made in Taiwan and distributed by Lululemon Athletica, World of Leggings CEO Danny Alex is emphasizing “Made in the USA” as a part of its merchandising strategy.

Using Content as a Primary Retail Sales Driver  Mar 20, 2013 7:06 PM By Scott Matthews

That content, when presented clearly and purposely when requested by the consumer can be a powerful driver of sales. The more elaborate the content, the more it engages consumes and leads to higher sales.

Price and Reliability are Top Concerns for Global Shoppers  Mar 19, 2013 2:32 PM By Erin Lynch

Move over fast or free shipping, an international survey by Rakuten has found that when it comes to the shopping experience of consumers worldwide, the price of an item and the consumers trust in the merchant are the two most important deciding factors when making a purchase online.

How eBay is Growing its Share of the Marketplace  Mar 18, 2013 10:39 AM By MCM staff

Scot Wingo, CEO and founder of ChannelAdvisor, sits down with Tim Parry, senior content manager at Multichannel Merchant, at NEMOA directXchange 2013. In this video, Wingo discusses the growth of the eBay marketplace, why merchants should not waste time building mobile apps, and how couch commerce is changing shopping trends.

More Payment Options Will Increase Global Sales Online  Mar 18, 2013 10:39 AM By Erin Lynch

Ecommerce retailers need to break out of the conventional payment options, such as traditional credit cards, if they want to see a boost in online sales especially in the international market.

Making Ecommerce User- and Social-friendly  Mar 17, 2013 9:22 AM By MCM staff

Ken Burke of MarketLive and Laura Hnatow of Cuddledown talk about some of the ways Cuddledown and other merchants are making their sites more user-friendly and more social. Burke and Hnatow spoke with Tim Parry, senior content manager with Multichannel Merchant, at NEMOA directXxchange in March 2013.

How Digital Catalogs are Changing Ecommerce Behaviors  Mar 15, 2013 5:29 AM By MCM staff

Ben Choi, co-founder and CEO at Coffee Table, sits down with Tim Parry, senior content manager at Multichannel Merchant, at NEMOA directXchange 2013. In this video, Choi discusses the role catalogs – digital and paper – are playing as ecommerce drivers, the habits of cross-device shoppers, and how insight and data about mobile shoppers can be applied toward the catalog industry.

Ecommerce in U.S. Could Grow to $370 Billion by 2017  Mar 13, 2013 4:01 PM By Daniela Forte

Forrester expects ecommerce in the U.S. to grow to $370 billion by 2017, reflecting an annual growth of 10%. The result of the growth will outpace brick-and-mortar stores, and they will continue to lose wallet share to web retailers.

Tips on Going Global with Your Supply Chain  Mar 13, 2013 12:56 PM By Erin Lynch

If you are an ecommerce company who buys from suppliers internationally, you are more than likely facing pressures from the competition to delivery faster and cheaper. But if there is the slightest problem in the shipment, it can lead to major problems within your business. In order to reduce those pressures, Small Business Trends has compiled the following tips on going global with your supply chain.

Webgistix Releases Inventory Placement Products  Mar 13, 2013 11:16 AM By MCM staff

International leader in ecommerce order fulfillment Webgistix announced this week the unveiling of SmartShip for ecommerce retailers. SmartShip will help make strategic approaches to inventory placement by leveraging Webgistix’s nationwide network of fulfillment centers to offer consumers faster and more economical shipping, according to a press release.






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