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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceApr 19, 2013 6:59 PM By Erin Lynch
Site search is no longer just for the traditional ecommerce website. Now, more online retailers are putting a greater emphasis on site search to create a user-friendly mobile site for the on-the-go customer.
EcommerceApr 19, 2013 6:50 PM By Erin Lynch
With a robust, flexible site search solution in place, online retailers can positively impact conversion rates, average order values, and other key metrics, obviating the need to upgrade or switch platforms.
EcommerceApr 18, 2013 6:37 PM By MCM staff
While 53% of women have between one and five shopping apps on their smartphone, they would still much rather shop for clothes and shoes in a retail store, reports a new study published by mobile-retail marketing platform provider Swirl.
EcommerceApr 18, 2013 5:32 PM By Erin Lynch
Content marketing is becoming a popular tactic within the business-to-business community, so much in fact that 91% of them are doing it. In this infographic from Uberflip, you will see how the B2B community is leveraging content marketing tactics including objectives, promotional tools, metrics and reported results.
EcommerceApr 18, 2013 3:41 PM By Erin Lynch
In the last 10 years the face of the ecommerce industry has changed significantly. In this infographic by Corra, you can go back in time and see how far the ecommerce industry has come in terms of technology.
EcommerceApr 17, 2013 9:25 PM By Daniela Forte
Is there really a decline in the response rate for shopping cart abandonment emails? In a recent blog post on etailblog.com, here are five tips to ensure your shopping cart abandonment email will not go unnoticed.
EcommerceApr 17, 2013 7:32 PM By Erin Lynch
A new report has found that when it comes to social media, the business-to-business community is still trying to find its footing. According to this infographic created by B2B Marketing, only 38% of B2B companies have a defined social media strategy.
EcommerceApr 17, 2013 3:32 PM By Erin Lynch
Nearly 60% of consumers who showroom head to Amazon in search for cheaper prices and cheaper shipping options. In this infographic by CouponChief.com, you will learn about some of the factors that influence showrooming including pricing policies, free shipping, and online coupons and codes.
EcommerceApr 17, 2013 2:26 PM By James Dechow
Google’s transition from Google Product Search to Google Shopping last year sent online retailers into an anxious flurry, sweating at the task list ahead…
EcommerceApr 16, 2013 8:47 PM By
Social media has become the go-to marketing vehicle for companies looking to generate interest, conversation and increase consumer engagement with their brand. Likewise, at Steel City Marketing, we have invested both time and money into making this part of our marketing efforts. We love communicating with both existing and prospective clients on Twitter, Facebook, Google+ […]
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