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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceSep 03, 2013 3:17 PM By Daniela Forte
Showrooming has been the big catch phrase this year for many crosschannel merchants, but should it be a concern for them? Jim Okamura, managing partner of Okamura Consulting, said in a recent interview at IRCE 2013, that in general it is a threat to most crosschannel merchants.
EcommerceSep 03, 2013 2:08 PM By Daniela Forte
Lowe’s Companies announced the completion of its acquisition of Orchard Supply Hardware on Aug. 30. The acquisition, which includes 72 Orchard Supply stores, is valued at $205 million, according to a press release.
EcommerceAug 30, 2013 12:12 PM By Erin Lynch
Amazon has been making major investments domestically and internationally to its fulfillment operations. In fact, since 2010 alone, Amazon has invested $14 billion in building new warehouses and hiring additional back-end staff all in an effort to bring more products, to more people, the fastest way possible.
EcommerceAug 29, 2013 5:27 PM By Daniela Forte
There are different ways merchants can attract the mobile shopper, but it may take a little work. In a recent interview at IRCE 2013, Ken Burke, founder and executive chairman of Marketlive, offered 5 ways merchants can begin attracting consumers via mobile devices.
EcommerceAug 29, 2013 5:05 PM By Daniela Forte
When thinking of ways to attract the mobile shopper, Bare Necessities’ chief marketing officer Jay Dunn is looking at it from a different perspective. In this video, Dunn explains why the user behavior on a smartphone differs from consumers using a tablet and consumers using a desktop or laptop.
EcommerceAug 28, 2013 8:30 AM By Daniela Forte
BooJee Beads, a maker of decorative lanyards and ID badge holders, saw an increase in the conversion rates of visitors who watched video after it was added to each of its product pages. Here’s how conversion rates of product pages with video differed from product pages without them.
EcommerceAug 26, 2013 4:52 PM By Daniela Forte
Abercrombie & Fitch Co. reported strong growth in its direct-to-consumer business in China, according to its second quarter report.
EcommerceAug 22, 2013 3:34 PM By Daniela Forte
Online sales saw significant gains for back-to-school in July and through the third week of August, according to a recent IBM Digital Analytics Benchmark report. IBM attributed back-to-school gains to double-digit growth in mobile sales.
EcommerceAug 22, 2013 3:21 PM By Erin Lynch
Tom Allason, CEO and founder of Shutl, said the first same-day delivery in the United States has been pushed to September citing “development timelines” with its retail partners.
EcommerceAug 21, 2013 4:14 PM By Erin Lynch
One of the benefits of sending messages to a mobile device is that it can offer a much more personalized experience compared to a regular email. Mobile messages can allow for real-time optimization and advanced targeting that can now be tailored to suit the needs to the consumer based on location, weather, and even device used. Here are five ways you can optimize your emails based on the real-time context of your mobile customers.
by Mike O'Brien
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