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Among the many potential benefits of BI: Honing inventory and reducing costly back orders; a better understanding of the costs of core (never-out) products within broad SKU assortments; and a better understanding of merchandising and marketing results by catalog and digital channels.
While there are numerous ecommerce transactions in the news, one should not assume that every available company is being gobbled up quickly. To the contrary, most sellers of ecommerce companies are finding it difficult to find interested strategic buyers, but these
Based on the results of the MCM Outlook 2012-13 Survey
By getting an early start, you can take a methodical approach to making sure your ecommerce channel is as easy to navigate as possible for the influx of holiday shoppers, and that your site search delivers relevant, accurate results that drive conversions. Here are 10 steps to take now so that Holiday 2012 is a record-setter.
Post-abandonment emails should be part of your marketing strategy. These examples of real-world abandoned cart emails can help you see what strategies might work for you.
Catalog Spree CEO Joaquin Ruiz talks about digital shopping and tablet adoption with the editors of Multichannel Merchant.
Because it can be so daunting, some organizations choose the path of least resistance and duplicate the ERP data and business logic into the ecommerce system, leaving the two systems decoupled. Unfortunately, this decoupling opens the door to a host of headaches, and companies find themselves wrestling with data replication and timing errors. Understanding and following a few golden rules will ensure that the b-to-b ecommerce site complements the ERP system, and does not try to replace it.
As consumers become more comfortable purchasing products online
Unfortunately, these gift-giving