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MULTICHANNEL MERCHANT » ECOMMERCE
This worked, that didn’t… Here are Herschell Gordon Lewis’s 2011 picks for the best and worst online and print catalog copy.
Every day a new search engine optimization myth is born; unfortunately, not every day does an old myth die off. I’m going to do my part in fighting this menace and spreading the truth — by exposing some of the more insidious myths in this very article
J.C. Penney wants to use QR codes and keep its customers in the Christmas spirit, so what better way to combine the two than with Santa Tags.
Could Web-search giant Google supplant online behemoth Amazon as the standard-bearer of quick delivery service?
Internet technology provider Compuware answered that question for interested consumers
Cloud computing is enabling all kinds of businesses to buy Internet-based access to hosted software, infrastructure and platform services on an on-demand, elastic basis
For online retailer Ties-Necktie.com, success has come in a short amount of time. Founder Hendrik Pohl listened to his customers and, even after a fantastic showing on Cyber Monday, extended the online bonanza into Cyber Tuesday.
Advertisers spent 23% more year-over-year on paid search on Cyber Monday, according digital marketing software firm Kenshoo
Multichannel merchants should start free shipping promotions earlier in November, instead of waiting until the week of Black Friday, according to research released by eDataSource