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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceOct 04, 2012 10:50 PM By Jim Tierney
Reducing friction, which can lead to customer risk, cost time, aggravation, complaints, and negative word of mouth, is imperative for brands today. Find out how to reduce any potential operations friction.
EcommerceOct 04, 2012 5:41 PM By Mark Simpson
Paying attention to what items customers initially want to buy, then offering various purchase options tied directly to those products, goes a long way towards cultivating consumer satisfaction and return engagement. Following are five effective ways of getting the attention of even the most focused customers, in pursuit of increasing the overall value of your site
EcommerceOct 03, 2012 11:45 PM By Terry Costa
In our previous article on understanding the complexities of managing site search and navigation, we explained how to optimize search across different mobile devices, monitor keyword search terms, and conduct A/B testing. We
EcommerceOct 03, 2012 3:45 AM By Jim Tierney
Despite political and fiscal uncertainties, the National Retail Federation predicts holiday sales this year will rise 4.1%, to $586.1 billion.
EcommerceOct 02, 2012 10:34 PM By MCM staff
Strategies for social engagement appear to vary greatly from retailer to retailer
EcommerceOct 02, 2012 10:06 PM By MCM staff
Shop.org is projecting online sales growth of 12% for retailers during the Holiday 2012 season. Here’s why Shop.org believes business will be booming online in November and December.
EcommerceOct 02, 2012 2:38 AM By David Hogue
The days of cost-prohibitive product customization are over. Manufacturing and online tool advances have opened up options that drive sales, profits and customer loyalty.
EcommerceOct 02, 2012 2:14 AM By Bill Onion
Spiff up your business-to-business site with these three steps, or risk having it sputter into irrelevancy.
EcommerceOct 02, 2012 12:48 AM By Sarah Fletcher
Today, digital photography has revolutionized everything about how images are shot, stored and used. Here are some of the things that will make working with digital photography easier to understand.
EcommerceOct 01, 2012 11:54 PM By Janice Smithers
Merchants employ many tactics to grow their Facebook fan bases. There are offline tactics