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MCM OUTLOOK 2016: ECOMMERCE

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Ecommerce ARCHIVE

4 Trends Shaping the Mobile Shopping Experience  Feb 23, 2016 1:34 PM By Ted Fay

Mobile trends are like fashion trends: changing and evolving quickly. As a business, it’s imperative to ensure your mobile marketing strategy is relevant if you want to maintain a competitive advantage in the marketplace. Here are four trends shaping mobile shopping experience.

4 Best Ways to Seamlessly Infuse Content Into Ecommerce  Feb 22, 2016 4:48 PM By Elisabeth Bradley

Since ecommerce became a viable and preferred purchasing channel for consumers, the role of content in ecommerce has changed. But, what hasn’t changed is the fact that content still has an important role in ecommerce. Here are three best ways to infuse content into your ecommerce strategy.l

3 New Rules for Winning at Ecommerce in 2016  Feb 22, 2016 10:38 AM By Mollie Spilman

Despite mobiles massive growth, consumers have been slow to adopt mobile as a significant purchasing channel. See what new rules in ecommerce are ahead in 2016.

MCM Outlook 2016: Ecommerce’s Role Grows with Omnichannel and Mobile  Feb 17, 2016 1:26 PM By Tim Parry

As proven during the most recent holiday season, the convergence of ecommerce and bricks-and-mortar is more important for merchants than ever.

Free Returns Offered by More Merchants Than Ever  Feb 16, 2016 4:29 PM By Mike O'Brien

What were some of the major themes in handling holiday 2015 returns?

Patrick Allard, VIce President of Sales and Business Development for Newgistics, recently spoke with Multichannel Merchant Senior Editor Mike O’Brien on what his company observed from working with its 450+ retail customers, including the growth in ecommerce returns processing and the impact of trends like free returns and other perks offered by retailers.

LaQuan Smith Taps BigCommerce to Get New Collection Out Instantly  Feb 16, 2016 3:40 PM By MCM Staff

Fashion designer LaQuan Smith has tapped BigCommerce to launch his new collection at Fashion Week, delivering runway looks to consumers in real time.

Top 8 Mobile Shopping Problems  Feb 16, 2016 11:40 AM By Hayley Silver

As shoppers move farther away from their desktops to make more and more purchases online, it is imperative that retailers understand and address the frustrations many users have with their mobile retail experience. Here are the top eight complaints of mobile shopping experience.

Digital Disruption: Using the Customer To Drive Organizational Change  Feb 16, 2016 9:42 AM By Phil Freegard

When it comes to the digital challenge, most organizations are changing, not transforming. Here are five key considerations when embarking on a digital transformation journey. Here are five key considerations when embarking on a digital transformation.

Americaneagle.com Launches New eCommerce Website for Aspen Tea  Feb 11, 2016 2:45 PM By MCM Staff

Americaneagle.com has launched a website for Aspen Tea Company on the ROC Commerce platform.

3 Ecommerce Trends to Implement in 2016  Feb 11, 2016 1:57 PM By Stephanie Gifford

An exciting change is on the rise as these new trends shape online retailers, shoppers, and prosumers alike. Here are three ecommerce trends to look out for in 2016.






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