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MCM OUTLOOK 2014: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

A Crawl and Walk Approach to Omnichannel for Macy’s  Apr 21, 2015 1:28 PM By Daniela Forte

With omnichannel becoming the norm these days, retailers are trying to figure out where to begin, which avenue to take first. Macy’s

Connecting Ecommerce Touch Points Helps Improve the Customer Journey  Apr 20, 2015 12:21 PM By Oliver Jaeger

How important is it for retailers to leverage advanced ecommerce technologies? See what retailers need to do to leverage ecommerce technologies.

Wearable Technology: Retailer’s Dream or Security Risk?  Apr 14, 2015 4:08 PM By Oren Levy

Considering the prediction of the Wearable Technology Report that the wearable electronics business will grow from $20 billion in 2015 to almost $70 billion by 2025, it appears that the future is now. But 86% of the participants in the PwC survey expressed a fear that wearables would make users vulnerable to security breaches.

Consumers View Security Breaches as Online Concerns  Apr 12, 2015 9:37 AM By Tim Parry

It’s funny how consumers react to the news of retail security breaches. See what

Walgreens to Close 200 U.S. Stores by 2017  Apr 09, 2015 2:34 PM By Daniela Forte

Walgreens announces the closure of 200 U.S. stores by 2017 as part of a cost-cutting initiative. See what this will mean for the company.

Report Reveals Retailers Don’t Know Their Customers  Apr 07, 2015 4:24 PM By Daniela Forte

While consumers are willing to share their personal information with trusted businesses for experiences that are unique to them, the study found, they expect brands to deliver an outstanding customer experience.

Report Says Shoppers Prefer Purchasing on Smartphones Over Tablets  Apr 02, 2015 11:07 AM By Daniela Forte

As mobile devices continue to empower shoppers to buy when and where they choose, retailers work to create seamless shopping experiences. This report illustrates what shoppers today prefer when it comes to shopping.

Bow & Drape Creates Awareness through Social Media  Mar 31, 2015 10:59 AM By Daniela Forte

Just before the holiday season, I came across a brand on Instagram called Bow & Drape. I had never heard of the brand, nor did I know what they made.

Best Buy to Shutter 66 Future Shop Stores in Canada  Mar 30, 2015 3:38 PM By Daniela Forte

Best Buy Canada announced it is consolidating both Best Buy and Future Shop stores and websites, with plans to build a multichannel customer experience. See what plans they have in place.

How Will Consumers Drive Ecommerce Change in 2016?  Mar 30, 2015 9:26 AM By Jim Davidson

Consumers expect seamless multi-device, cross-channel interaction with their favorite brands. They no longer need to be “savvy shoppers” to find a better deal. Here are ways consumers will drive change in 2016.






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