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Much as we may enjoy watching various C-level executives go on the popular reality TV show, the real for all merchants is or should be the customer. Walmart
Now that we’re firmly ensconced in 2011, it’s time to bury one of the major marketing debates of 2010: whether social media will supersede email. Even
LINKS ARE THE CURRENCY OF THE WEB: Not only do they drive traffic in their own right, they are also essential to high search engine rankings. Without
IN GROUPON’S MULTIMILLION-DOLLAR SUPER GAFFE, Timothy Hutton trivialized Tibetan political strife. Elizabeth Hurley mocked deforestation. Cuba Gooding
Version 2.0 of Payment Card Industry Data Security Standards (PCI DSS) went into effect on Jan. 1. But thanks to some recent procedural changes, validation
MULTICHANNEL MERCHANT THREE YEARS AGO RAN AN ARTICLE TITLED THE BOX STEP. This refers to the catalog box dance the happy jig customers do, hopefully,
What have you been missing on the Big Fat Marketing blog? How about some email marketing advice from web guru AMY AFRICA. SIX TRIGGER EMAILS YOU MUST
One of the best ways to build search credibility is social media. A great blog post, for instance, is much more likely to get shortened, linked to, posted, tweeted, and re-tweeted, thus driving even more traffic to a website. How to you find or create great content? Here are 10 tips and tricks to consider.
Bill Bass is not a fan of QR codes. Bob Myers is a fan of customers having their own conversation on your ecommerce site. They didn;t agree with each other on those two subjects, but here’s they agreed on during a session on ecommerce trends at the National Retail Federation
Golf equipment and apparel retailer Golfsmith knew it needed to keep up with the times and include videos on its ecommerce site, Golfsmith.com. Here’s why the merchant chose to outsource its video production.
by George Chang
Posted 2 days ago
Posted 2 days ago