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MCM OUTLOOK 2014: ECOMMERCE

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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Retailers Increasing Mobile And Social Efforts According To Shop.org-Forrester Survey  May 03, 2011 9:31 AM By MCM staff

According to the State of Retailing Online, conducted by Forrester Research Inc. for Shop.org, 91% of retailers currently have a mobile strategy in place or in development (up from 74% a year ago). Additionally, 72% of retailers say they will increase their spending on social networks this year over last year.

How To Drop The “E” From Ecommerce  May 03, 2011 3:39 AM By Jason Goldberg

While online sales and profitability are certainly important, they may contribute far less to your organization

Online Advertising: The art of remarketing  May 01, 2011 9:30 PM By Amy Africa

22 Tips for Remarketing With Banner Ads

Monster Offers to Unveil Daily Deal Industry’s First End-to-End Mobile Banking Solution  Apr 20, 2011 11:34 PM By MCM staff

Monster Offers announced its strategic vision to help local consumers find relevant daily deals, make those deals extremely easy-to-buy, and provide accurate and detailed data analytics to the Daily Deal industry.

Toys“R”Us To Open Ecommerce Distribution center Near Reno  Apr 20, 2011 8:59 PM By MCM staff

Toys

Facebook and Google Getting In On Daily Deals  Apr 19, 2011 10:39 PM By Tim Parry

When it comes to Daily Deal sites, the question used to be, When will Facebook and Google be major players? Well, it seems the social network and search engine giant are more than ready to play in that space.

How to Make Your Retargeting Program Stand Out  Apr 19, 2011 10:29 PM By MCM staff

Retargeting banners

Dynomighty Design Cracks QR Code With TV Ads  Apr 14, 2011 11:07 PM By MCM staff

The ads, which began airing on Oct. 16, included a QR code and the directive to pause the commercial, scan the code and then but a wallet from Dynomighty’s MightyWallet.com mcommerce site.

MyBuys E-Commerce Health Index up for 13th Straight Month  Apr 11, 2011 8:15 PM By MCM staff

REDWOOD CITY, CA–(Marketwire – April 11, 2011) – MyBuys, the leading provider of personalization for multi-channel retailers, direct brands, and digital agencies, today released the March 2011 edition of the MyBuys E-commerce Wellness Index

Why Catalogers Should Try QR Codes  Apr 05, 2011 9:32 PM By Tim Parry

Most of the emphasis on 2D barcode usage has been on delivering a better in-store experience, and not on driving away-from-store traffic. And with a few exceptions, such as like Pottery Barn and Sears, most are not using their catalogs to connect smartphone users to content. Here’s why J. Schmid & Associates president Lois Brayfield has become an evangelist for QR codes in catalog.




OUTLOOK 2012-13: ECOMMERCE

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