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Ecommerce ARCHIVE

The Wonders of WordPress as a CMS  Jul 01, 2011 9:30 PM By Stephan Spencer

There are several content management systems to use for a microsite, but the WordPress platform is easy to use and offers several advantages

How Mobile Connects The Multichannel Customer  Jul 01, 2011 9:30 PM By Tim Parry

While it’s taken longer than many expected for U.S. consumers and merchants to connect with smartphone technology, mobile devices are now changing the way people shop

New Canadian Anti-spam Legislation Coming  Jun 14, 2011 10:21 PM By MCM staff

Do you send email to Canada? Then you

Pay Attention to the Item Detail Page  Jun 14, 2011 6:47 PM By Ian MacDonald

Thanks to savvy shoppers and the search engines, not all your prospects come through your front door. Has anyone kicked off their site redesign by working the item detail page first? Well, you should. Almost all visitors

Dangerous Vagueness in CA Do-Not-Track Bill  Jun 01, 2011 9:30 PM By MCM staff

THERE’S A PRIVACY BILL ZOOMING AROUND THE CALIFORNIA STATE LEGISLATURE (SB 761) designed to restrict website operators from making malicious changes to

General Merchandise: L.L. Bean and Miles Kimball  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Ecommerce Channel LLBean.com The venerable L.L. Bean has been known as a customer-service giant for nearly 100 years, and it effectively conveys

Traffic Driver: Vital Choice Seafood & Organics  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Catalog Channel Vital Choice Wild Seafood & Organics, Fall 2010/Winter 2011 Vital Choice specializes in wild salmon and other seafood, but it

Catalog design 2.0  Jun 01, 2011 9:30 PM By Lois Brayfield

Catalogs today are about much more than selling products in print. They need to be compelling engagement tools that reinforce the brand, build customer

Business Specialty Products: Shoes For Crews and Envelopes.com  Jun 01, 2011 9:30 PM By MCM staff

GOLD: Catalog Channel Shoes For Crews, Winter 2011 Shoes for Crews has a narrow product range: footwear tailored for people who spend a lot of time on

Children’s Products: FatBrainToys.com  Jun 01, 2011 9:30 PM By MCM staff

SILVER: Ecommerce Channel FatBrainToys.com Shopping for educational toys? FatBrainToys.com makes it so easy a child could do it. As soon as you land on






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