MULTICHANNEL MERCHANT » ECOMMERCE
A bit of number crunching speaks volumes about the quandary many search engine marketers find themselves in. According to the Search Engine Marketing
The marriage of database marketing tools and Web 2.0 has enabled marketing services providers to deliver application programming interface (API) analytics
I have written on many occasions about how the Internet is a much more advanced communications tool than anything which has come before it, including print brochures and catalogs.
Amazon.com says it is thinking outside the box, both figuratively and literally, when it comes to insert media.
The Seattle-based online behemoth said it has added insert opportunities such as on-the-box advertising as an option for marketers willing to ride along with Amazon, which ships about 80 million packages a year in the U.S.
Jupiter, FL-based BabyUniverse, an online marketer of baby and maternity products, will merge with Denver-based toys merchant eToys Direct.
(Searchline) Those marketers who are up for a good algorithm chase should lace up their Adidas: Google’s on the move again.
Though most multichannel merchants have avoided posting customer-written product ratings and reviews on their Websites, those who have overcome their fear of the inevitable negative content swear by them.
If you’re like most of your peers, you have a wish list of tools and tactics you’d love to implement on your site. And if you’re like most of your peers,