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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceNov 04, 2008 4:30 PM By Tim Parry
Even store customers are getting more Web savvy. The number of U.S. consumers using the Web to research items before buying them in a store has risen 10% since 2006, according to a study released last week by Vertis Communications.
EcommerceNov 01, 2008 9:30 PM By Stephan Spencer
When writing Website copy, thinking like a search engine is usually a good thing. Go too far with it, though, and you can end up with spam-flavored Web
EcommerceNov 01, 2008 9:30 PM By MCM staff
Rich Internet applications (RIAs) aren’t all about fun and games. They offer an effective and market-tested way to tackle the chief ongoing challenge
EcommerceNov 01, 2008 9:30 PM By Kevin Rourke
The Web is awash with abandoned carts: More than half of all shopping cart sessions are abandoned without the checkout process ever being completed. There
EcommerceNov 01, 2008 9:30 PM By Ken Magill
Ahh, if only we could go back to the good old days when designing direct mail collateral involved simple decisions such as paper stock, colors, fonts
EcommerceOct 30, 2008 2:53 AM By MCM staff
(Direct Newsline) More U.S. consumers buy through retail channels after researching their purchases online, according to a new study.
EcommerceOct 28, 2008 12:37 AM By Ryan Deutsch
Companies rely on e-mail for a variety of customer communication functions ranging from marketing to transactional and customer service. But these messages are often sent without any knowledge of each other, much less coordination
EcommerceOct 15, 2008 4:09 AM By Melissa Dowling
EcommerceOct 13, 2008 9:57 PM By Tim Parry
Are you requesting information from your retail store customers, or giving them something in exchange of their name?
EcommerceOct 01, 2008 9:30 PM By MCM staff
Whether the product is fast food, weddings, cars or peanut butter, cross-selling can increase profits and lift natural search traffic. Cross-selling,
Posted 2 days ago
Posted 2 days ago