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Ecommerce ARCHIVE

Product Recommendations: Going Beyond “Viewed This, Bought That”  Aug 16, 2014 9:26 AM By Tim Parry

Traditional algorithms like “bought this, bought that” and “viewed this, bought that” are getting old. And, although Amazon has branched out from this strategy a bit with different wording, it’s the same idea.

The Future of Ecommerce: Beyond Facebook, Beyond Convenience  Aug 16, 2014 8:56 AM By Mark Floisand

It’s time for forward-looking companies to capitalize on social and mobile behaviors, glean customer insights and lay the groundwork for the benefits of predictive analytics. These investments may not pay dividends immediately, but over time will define truly great and personalized customer experiences.

QA Testing Technology is Key for Seamless Integration  Aug 16, 2014 8:39 AM By Colin Armitage

Retailers who release new applications and updates too fast with defects and gremlins could easily lead to disgruntled customers and damage to a company’s reputation. When speed and agility are critical, a rigorous quality assurance testing process will go a long way toward keeping you in the race and ahead of the competition.

38% of All Ecommerce Site Visits Came From Mobile and Tablet Devices  Aug 16, 2014 7:55 AM By Tim Parry

But despite the growing percentage of traffic, ecommerce conversion rates remain much lower on mobile devices and tablets, signaling a greater need to focus on an omnichannel user experience for all visitors, regardless of device.

Rue La La Seeking Buyer as Flash Sales Market Tightens  Aug 15, 2014 4:03 PM By Mike O'Brien

Rue La La has hired JP Morgan Chase to seek strategic alternatives, including finding a buyer, and Gilt Groupe is seen as the leading contender.

Global Ecommerce Now a Mainstream Retail Objective  Aug 13, 2014 3:33 PM By Ellen Shannon

Global ecommerce is fast becoming a mainstream objective as companies look to other shores for new opportunities as the domestic market becomes saturated.

The Straight to Smartphone Issue  Aug 13, 2014 3:20 PM By Daniela Forte

During a keynote panel discussion at the eTail East 2014, attendees were introduced to the acronym “STS” better known as “Straight to Smartphone.” Panelists recognized that mobile is fundamentally different than ecommerce. And while so many shoppers are gravitating to their smartphones, conversions are lower than other channels.

10 Ways to Create Distrust Before Consumers Visit Your Website  Aug 13, 2014 10:09 AM By Daniela Forte

Trust is important to any relationship and in the retail industry the trust between a consumer and the retailer is vital in order for a purchase be made on your website. You don’t need to be a big brand in order to gain the trust of a consumer.

Amazon Payments Unveils a Mobile POS Solution  Aug 13, 2014 7:18 AM By Tim Parry

Amazon Local Register will offer brick-and-mortar world a lower swipe fee than banks. And it will also give Amazon a glimpse at how omnichannel consumers shop.

Working to Avoid Another Holiday Shipping Disaster  Aug 12, 2014 9:13 AM By Mike O'Brien

Experts and executives talk about steps being taken to avoid the holiday shipping snafus that caused delays and angry customers in 2013.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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