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MCM OUTLOOK 2014: ECOMMERCE

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MCM Outlook: 2014 Report: Ecommerce
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ECOMMERCE NEWSLETTER

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Ecommerce ARCHIVE

Retail Experts Skeptical about Twitter’s Buy Button  Sep 09, 2014 10:37 AM By Daniela Forte

Twitter announced Monday that it is testing a Buy button, which allows tweeters to buy merchandise from retailers via Twitter, without leaving the social media platform.

Focus on the Ecommerce User Experience  Sep 09, 2014 6:32 AM By Ian Goldman

In essence, a positive user experience in the era of tablets and smartphones requires the same core components that have always factored into the formula for customer satisfaction. Here are three steps to perfecting the ecommerce user experience.

Social Media is About Discovery, Personalization and ROI  Sep 08, 2014 11:11 AM By Daniela Forte

Social media has become more than just a channel today. Retailers are finding innovative ways to leverage their brands using social media platforms. With customers married to their mobile devices, it is imperative that retailers step up their social media game and engage in dialogue.

UPS Testing Customer Pickup in New York and Chicago  Sep 05, 2014 5:03 PM By Mike O'Brien

UPS announced last week it launched a customer pickup program trial in mid-July that allows people to pick up parcels from 172 retail locations in Chicago and New York.

Luxury Brands Yet to Fully Embrace Global Ecommerce  Sep 04, 2014 11:46 AM By Daniela Forte

While the global B2C ecommerce market is booming, there are luxury brands that have yet to embrace this sales channel, according to a press report by ystats.com. As a result, growing luxury ecommerce revenues have gone to online and multichannel retailers and flash sales sites.

Chalkfly Sees AOV Increase with Response Website  Sep 04, 2014 9:23 AM By Daniela Forte

Office and school supply ecommerce retailer Chalkfly saw a 33% increase in its average order value when it launched a re-designed fully responsive website. At the same time, Chalkfly leveraged SLI System’s search technology.

Harry & David a Good Fit for 1-800-Flowers  Sep 03, 2014 10:37 AM By Daniela Forte

Industry experts said they were in favor of 1-800-Flowers acquiring specialty gift retailer Harry & David. 1-800-Flowers acquired Harry & David for $142.5 million.

Fanatics Powers JCPenney’s Ecommerce Sports Shop  Sep 02, 2014 4:29 PM By MCM Staff

Fanatics will provide fans with an enormous selection of team sports apparel and merchandise at JCPenney.com with over 300,000 licensed products spanning all the major sports leagues.

What Ecommerce Retailers Need to Translate in a Global-Local World  Sep 02, 2014 10:56 AM By Ian Henderson

To prepare for the modern customer journey, ecommerce retailers need to localize the website, customer communications and the mobile experience.

Which Online Marketplaces Are Best for Your Business?  Sep 02, 2014 9:04 AM By Mike O'Brien

Jayson Humphrey, strategic partnership manager for ChannelAdvisor, offers key insights on how to create a winning strategy for online marketplaces.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
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