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Ecommerce ARCHIVE

The Gap Between Customer Expectations, Retailer Reality in Omnichannel  Jun 10, 2014 1:22 PM By Mike O'Brien

Forrester found that 71% of consumers expect to view in-store inventory online, and 50% of them expect to buy products online and pick them up in store.

The Understated Relationship Between Email and Ecommerce  Jun 10, 2014 11:13 AM By Daniela Forte

Email is considered one of the most established forms of digital communication today. And it plays an important role in ecommerce, according to this infographic by dotmailer.

A Happy Marriage At David’s Bridal Stores and Web Businesses  Jun 09, 2014 11:36 AM By Ellen Shannon

David’s Bridal has a unique point-in-time challenge, since most people won’t get married again, at least not quickly. So the company knows that it needs to move fast and grab every opportunity to satisfy the many needs of each wedding – ideally serving the needs of the entire bridal party and families.

Industry Experts Skeptical of Sears Shop Your Way  Jun 09, 2014 11:01 AM By Daniela Forte

Sears Holdings Company is banking heavily on members of its Shop Your Way loyalty program, but industry experts are saying it may be “too little, too late” for Sears.

3 Tips for Cutting Ecommerce Subscription Order Fulfillment Costs  Jun 05, 2014 5:15 PM By Stephen Bulger

Ecommerce subscription programs can be a terrific benefit for online merchants, leading not only to recurring orders but also a streamlined order fulfillment process.

Shoe Carnival to Roll out Ship-From-Store  Jun 04, 2014 3:52 PM By Mike O'Brien

Shoe Carnival said its transition from 3PL to ship-from-store is foundational in terms of its overall omnichannel strategy.

4 Steps to Prepare for Fast-approaching EMV Deadline  Jun 04, 2014 10:12 AM By Aaron Kline

Although the merchant community is focused on updating hardware to prepare for the EMV migration, they also need to prepare for an influx of fraudsters online. Merchants should consider the four following factors in order to prepare for this rise in online fraud.

Father’s Day Shopping Expected to Reach $12.5 Billion This Year  Jun 04, 2014 9:27 AM By Daniela Forte

The National Retail Federation released a survey reporting that total spending will reach $12.5 billion. Nearly one-quarter of smartphone users will research products and compare gift prices on their smartphone, and 30.6% of tablet owners will do the same.

How to Make Your Customers Hate on Your Website  Jun 03, 2014 5:36 PM By Danny Wajcman

When it comes to optimizing your website, ignorance is not bliss. Capturing constructive feedback is critical to building a site with a strong conversion rate that maximizes the potential of every customer.

Seven Ways to Merge the Physical and Digital with Order Management  Jun 03, 2014 12:30 PM By MCM Staff

Retailers must blend the physical and digital worlds into a seamless omnichannel experience to attract and retain today’s empowered shoppers.




OUTLOOK 2012-13: ECOMMERCE

2012-13 Ecommerce Outlook Report
Exclusive research downloads from the editors of Multichannel Merchant.
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