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MCM OUTLOOK 2015: ECOMMERCE

Download this exclusive research report to help you evaluate, benchmark and plan your digital strategies.

MCM Outlook: 2015 Report: Ecommerce
Exclusive research downloads from the editors of Multichannel Merchant..

ECOMMERCE NEWSLETTER

MCM Tuesday & Thursday-eNewsletter
Grow your brand and increase marketing effectiveness with the latest analysis and insights affecting ecommerce and catalog DTC companies.

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Ecommerce ARCHIVE

5 Tips for Ecommerce Success this Holiday Season  Nov 16, 2015 12:23 PM By Karen Miranda

The big holidays are just around the corner for us. It’s that time of year that those who work in online retail and ecommerce management both love and hate in equal measure, but when you get it right, it’s hands-down the most rewarding and lucrative time of the year.

Baudville Selects the WebLinc Commerce Platform for Multi-Site Capabilities  Nov 12, 2015 3:02 PM By Tim Parry

Baudville has chosen the WebLinc Commerce Platform to rebuild the sites for two of its primary brands, www.Baudville.com and www.IDville.com.

Field & Stream Launches its First-Ever Ecommerce Site  Nov 11, 2015 2:14 PM By MCM Staff

Field & Stream stores, an outdoor specialty brand owned and operated by omnichannel retailer DICK’S Sporting Goods,

Why Ratings, Reviews and User-Generated Content Drives Customer Loyalty  Nov 10, 2015 3:09 PM By Daniela Forte

Ratings, reviews and user-generated content are such an integral part of your ecommerce strategy. For retailers today, it is a must-have. Download this report and find out what retailers are finding works best.

3 Ways to Make the Most of Customer Reviews  Nov 09, 2015 4:39 PM By Theresa O'Neil

There’s no doubt that ratings and reviews play a significant role in the consumer purchase process. Find out what role they can play in your ecommerce strategy.

Mobile Apps are Springboard for the Holiday Shopping Season  Nov 08, 2015 8:41 AM By Oren Levy

Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.

Industry Changes Pave Way for Mobile Payment Boom  Nov 07, 2015 9:45 PM By Erik Burckart

Last month, PayPal launched a new chip-card reader that will accept contactless mobile payments including Android Pay and Apple Pay. Simultaneously, credit card companies like Visa and MasterCard are changing fraud protection policies to favor chip-embedded cards over those with traditional magnetic strips. As of October 1, point of sale (POS) systems that aren’t upgraded […]

Don’t Be That Retailer on Cyber Monday  Nov 04, 2015 5:19 PM By Meera Murthy

For ecommerce marketers, preparing for the holidays is old hat. But, with November upon us and the unofficial start of the holiday season behind us, it’s time for some straight talk about Cyber Monday.

Retailing in a Post-Liability Shift World: 5 Questions (and Answers) about EMV  Nov 04, 2015 11:55 AM By Xin Ge

The EMV liability shift in the U.S. has finally taken place. Depending on how aware and prepared they were, businesses are experiencing varying levels of impact on their day-to-day operations.

5 Innovative Mobile Wallet Uses for the Holidays  Nov 03, 2015 4:38 PM By Judy Chan

The next wave of mobile innovation to grow and sustain direct customer relationships is finally here; and unlike apps, the mobile wallet opportunity is one any business can seize.






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