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Ecommerce ARCHIVE

Kewill to Acquire Four Soft  Aug 12, 2013 1:36 PM By Erin Lynch

Kewill, a provider of multimodal transportation software, announced that it has signed a definitive agreement to acquire the assets of Four Soft, a software company headquartered in Hyderabad, India. The acquisition is expected to close within 90 days and will expand Kewill’s existing position in the Supply Chain Execution software market.

Optimizing Mobile Apps for Retail Purchases  Aug 11, 2013 9:22 PM By Ezra Siegel

Making your ecommerce site mobile accessible is a straightforward task, but actually getting customers to use your mobile app or site can be extremely difficult. In order to help, there are five key strategies that can be used to drive more purchases through mobile devices.

Pure-Play vs. Omnichannel: Which do Consumers Prefer?  Aug 11, 2013 8:52 PM By Jonathan Levitt

Who will win the battle for consumer hearts-and-minds – and their wallets? Will the pure-play online retailers like Amazon and an increasing number of niche online-only sites like Bonobos and, or omnichannel retailers that have the power of the Big Box behind them, win the revenue race?

Mastering Mobile Email: Template and Design  Aug 09, 2013 10:43 AM By Erin Lynch

When it comes to mobile email optimization, it’s much more than just making sure your message fits a certain pixel size. There is a method to the madness; it’s about content, layout, design and overall message visibility. If you’re not mastering your email messages, you could be missing out on connecting with a very large percentage of your customers.

Merchants Get Creative for Back-to-School  Aug 08, 2013 4:45 PM By Daniela Forte

Merchants are in the midst of the back-to-school rush and are finding various ways to promote this busy time of the year.

The Wet Seal’s Second Quarter Shows Flat Ecommerce Sales  Aug 08, 2013 12:03 PM By Daniela Forte

The Wet Seal announced ecommerce sales were flat for the second quarter, according to a release. The retailer reported $120.5 million in net sales, an increase of 6.0% from last year.

Target Acquires DermStore Beauty Group  Aug 07, 2013 3:02 PM By Daniela Forte

Target announced this week it will be acquiring independent skin care ecommerce site DermStore Beauty Group. The acquisition will position Target to expand its share of evolving online beauty market and will further differentiate the company’s offerings, according to a press release from Target.

Which Version of Magento is Right for You?  Aug 07, 2013 11:57 AM By Lisa Steinhart

Regardless of where you are in your ecommerce journey – just opening your first web store or upgrading your current platform to gain new functionality – Magento probably has an option for you.  Magento has experienced great success and growth in recent years, which has led to a 26% share of the top 1 million […]

The Children’s Place Goes Social With Apology  Aug 06, 2013 4:49 PM By Daniela Forte

Clothing and accessories merchant The Children’s Place apologized on social media this week for what many considered an offensive message on a girls’ t-shirt (See a sampling of tweets from outraged consumers here).

Prepping Your Site for the Holiday Season  Aug 05, 2013 5:28 PM By Daniela Forte

Merchants today need to be focused on the user experience and the digital relationship with the merchant. In this video, Smartbear’s Ken Godskind discusses what merchants need to do to prepare their ecommerce sites for the 2013 holiday season.

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