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MULTICHANNEL MERCHANT » ECOMMERCE
EcommerceMay 02, 2013 2:34 PM By Erin Lynch
Customer service is key when it comes to boosting sales, customer engagement and satisfaction. Let’s face it; a happy customer is a buying customer.
EcommerceMay 02, 2013 2:03 PM By Erin Lynch
Users from across Twitter have responded to JCP’s new ad campaign in which the retailer apologized for their changes in coupons, discounts and store layout and simply asks their customers to “come back.”
EcommerceMay 01, 2013 8:24 PM By Erin Lynch
J.C. Penney took to Facebook to acknowledge the marketing mistakes it has made over the past year and a half and is now asking customers to “come back” according to a post on its Facebook page.
EcommerceMay 01, 2013 7:23 PM By Erin Lynch
OfficeMax has announced a new search engine, with content and navigation improvements on its new B2B site, OfficeMaxWorkplace.com, to deliver a faster and more streamlined online shopping experience.
EcommerceMay 01, 2013 5:58 PM By Erin Lynch
Here are four product page optimization tips from Search Engine Land that could give your product pages the selling points they need.
EcommerceMay 01, 2013 3:54 PM By Daniela Forte
TigerDirect.com, an online seller of consumer electronics has chosen to use SiteSpect, a provider of non-intrusive optimization solutions as its multivariate testing and targeting provider, SiteSpect announced in a press release.
EcommerceMay 01, 2013 3:38 PM By Tim Parry
eBay plans to go global and local in hopes to double its number of eBay Marketplace users to 200 million by 2015.
EcommerceMay 01, 2013 3:37 PM By Erin Lynch
Rue La La’s founder Ben Fischman has stepped down from his post as CEO and has been replaced by Steve Davis.
EcommerceMay 01, 2013 3:26 PM By Jonathan Levitt
Retailers that act now to improve the tablet shopping experience – enhancing browsing and making purchasing easier – can jump ahead of the competition. Here are four strategies retailers can use to nail their tablet shopping strategies.
EcommerceMay 01, 2013 3:03 PM By Jim Davidson
According to a Google/Ipsos report, 85% of consumers will start shopping on one device and finish on another so your marketing plan should reach your customer on all gadgets and gizmos. Here’s how.