Marketing ARCHIVE

How Content Management Helped BrickHouse Security Grow  Apr 01, 2014 9:53 PM By Tim Parry

Watch this video and learn how a solid content management strategy helped BrickHouse Security’s traffic increase 75%, transactions increase 49%, and revenues rise 29%.

How Social is Ecommerce?  Apr 01, 2014 8:59 PM By MCM Staff

Social Annex surveyed over 100 marketing executives, asking about their social marketing strategies for this year. They’ve compiled the responses and found some interesting results.

Razorfish Launches New Partnership Model with Peet’s Coffee & Tea  Mar 31, 2014 2:41 PM By Tim Parry

The partnership model is one that is new to the agency and launches an innovative approach to committing Razorfish to the growth of Peet’s ecommerce business.

LEGO Signs SuperAwesome Global Mobile Deal  Mar 30, 2014 9:37 PM By MCM Staff

SuperAwesome and LEGO have announced that they are partnering to launch the LEGO Mixels digital campaign across SuperAwesome’s multi-channel kids and teens marketing platform.

Genuine Facebook Fans Drive Profit for Fabness  Mar 26, 2014 6:13 AM By MCM Staff

Fabness is using ShopSocially to convert its website visitors into genuine Facebook fans. Here’s why they are converting at a rate of 33.28%, resulting in positive social media ROI.

Kidrobot’s Ecommerce Traffic Rises 87%  Mar 24, 2014 3:00 PM By Daniela Forte

Collectible toy retailer Kidrobot quadrupled conversions and increased orders by 13% since making improvements to the user experience on its ecommerce site, including integrating video and other social media content into its site.

St. Louis Tag Launches New Website  Mar 24, 2014 12:24 PM By MCM Staff

With an updated design and CMS, St. Louis Tag’s new website positions the company as a leader in the hang tag printing industry.

Men’s Wearhouse Launches Omnichannel Inventory Program  Mar 20, 2014 8:24 AM By MCM Staff

Customers can shop at over 900 stores from one location with Find-It App and Reserve Online, Pick up In-Store rollout.

USPS Teams Up with Sony Pictures to Promote The Amazing Spider-Man 2  Mar 18, 2014 2:06 PM By Erin Lynch

The United States Postal Service’s Priority Mail will soon be hitting a theater near you after scoring a major product endorsement in Sony Picture’s highly anticipated summer blockbuster “The Amazing Spider-Man 2.”

How to Master the Art of Social Commerce  Mar 17, 2014 6:51 PM By Nissim Lehyani

One potential solution to the ecommerce overcrowding problem is for companies to focus their attention on the internet’s equivalent of word-of-mouth advertising – social media.






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