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Marketing ARCHIVE

Sometimes a fantasy  Dec 01, 2006 10:30 PM By MCM staff

How would you like to be the person responsible for finding the fantasy gifts that appear in the annual Neiman Marcus Christmas Book? It may sound fun,

Growth spurt for kids’ market  Dec 01, 2006 10:30 PM By Sherry Chiger

The baby boomers are all grown up, but that’s not stopping them and their offspring from buying children’s merchandise via mail. According to New York-based

Waiting with an open mailbox  Dec 01, 2006 10:30 PM By Sherry Chiger

Surveys and studies consistently show that print catalogs are one of the most effective ways of driving Web sales. But judging from the Catalog Tracker

Double the deals  Dec 01, 2006 10:30 PM By Jim Tierney

Sixteen mergers and acquisitions took place during the third quarter, double the number of transactions that occurred during the third quarter of last

FORWARD MARCH  Dec 01, 2006 10:30 PM By MCM staff

The end of the year is often a time for reflection. But rather than rehash the past, we decided to reflect on the future. Executives from a quartet of

November Sales Roundup  Dec 01, 2006 3:09 AM By MCM staff

With Christmas just around the corner, most of the six publicly traded companies tracked by MULTICHANNEL MERCHANT performed well in November

Should You Buy Your Brand?  Nov 30, 2006 9:04 PM By Brian Quinton

(Searchline) In a just and well-regulated world, buying your company

Financial Reports: Restoration Hardware, Tiffany, Chico’s  Nov 30, 2006 3:23 AM By MCM staff

Cataloger/retailers Restoration Hardware, Tiffany & Co., and Chico’s can all boast of third-quarter top-line growth. But only one of the merchants managed to improve its bottom line over the same period

MCM Awards Testimonials  Nov 29, 2006 10:52 PM By MCM staff

“After 20-plus years serving tree care workers, we felt it was time to turn the general public on to the proven, safe, and truly recreational aspect of climbing mature trees. We thought entering our catalog in the MCM Awards might garner independent and honest feedback on the quality of our unique approach. We were surprised […]

Chimpfeet Launches Catalog  Nov 29, 2006 9:50 PM By Tim Parry

No, it doesn






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