Marketing ARCHIVE

Short Takes  Mar 01, 2001 10:30 PM By David Pluviose

Chastened dot-commers may still find pot of gold at rainbow’s end; the scoop on who’s into CRM.

PC Sales Byte the Dust  Mar 01, 2001 10:30 PM By Moira Cotlier

Programmer’s Paradise has seen a shift in buying habits among its core audience of software developers.Without question, computer manufacturers have been

PC Sales Byte the Dust  Mar 01, 2001 10:30 PM By Moira Cotlier

Programmer’s Paradise has seen a shift in buying habits among its core audience of software developers. Without question, computer manufacturers have

Working Gear  Mar 01, 2001 10:30 PM By MCM staff

Material handling problems got you down? This Web site could give you a lift. Salt Lake City-based ESKAY Corporation developed its www.mhinfo.com portal

Allocating the Sale  Mar 01, 2001 10:30 PM By Moira Cotlier

Determining which channel drove the sale is key to continued multichannel successLike true love, multichannel marketing is a wonderful thing. Multiple

Macy’s by Mail Goes Dot-com  Mar 01, 2001 10:30 PM By MCM staff

As part of a strategic integration, the two-year-old Macy’s by Mail catalog is changing its name to Macys.com. The catalog and Web units of the mutichannel

the lowdown on…payment processing packages  Feb 01, 2001 10:30 PM By Leslie Goff

PAYMENT PROCESSING SYSTEMS Should you outsource or buy your own? Real-time or offline? Here’s everything you need to know when considering your payment

working gear  Feb 01, 2001 10:30 PM By Ernie Schell

CRM software makes medium irrelevant in contact centers; Web-enables legacy apps Gathering of the Clans What technology weaves disparate components -

Listings: New Lists  Feb 01, 2001 10:30 PM By MCM staff

CRM DEMO AND CONFERENCE The names of more than 1,400 customer care professionals who have attended the CRM Demo and Conference on improving communications,

When Dinosaurs Fly  Feb 01, 2001 10:30 PM By MCM staff

Move over, Jurassic Park. Brick-and-mortar retailers have not only survived the mass extinction of dot-coms but evolved into a new, hybrid species of






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