Retail Archive
Sense of Urgency or Sense of Concern
BETH NEGUS VIVEIROS: No matter what your marketing medium of choice is today direct mail, email, social, TV, whatever one thing is certain. Consumers...
It's About Creating Relationships
JIM TIERNEY: Customer service has failed to make the grade since 1995, according to Rosanne D'Ausilio, president of Human Technologies Global. Why? Because...
Cabela's Direct Sales Drop 6.9%
Retail sales for Cabela's are on the rise, but the outdoor lifestyle products merchant’s direct division sales are dragging...
Still Waiting on J. Crew Sale
Will J. Crew ever reach a deal to be sold? The revised "go-shop" period for the apparel cataloger/retailer to consider other bids for its business ends Feb. 15. But it doesn't look like a final decision will be made by then...
Consumer Merchants See Slower Recovery
While the Business-to-Business and Computers Merchants Celebrated a Super Second Quarter, their consumer counterparts did not fare quite as well. Only...
How to Determine Your Brand's Empathy Quotient
Poet Maya Angelou wrote that People will forget what you said, people will forget what you did, but people will never forget how you made them feel. The...
Baby steps toward brand innovation
Remember the truth-or-dare games you played in grade school: I dare you to leave a note in Eddie's locker! or I dare you to call Bobby's house! Those...
Some Slight Gains
THE SECOND QUARTER COULD HAVE BEEN WORSE but it still wasn't pretty for most of the publicly traded consumer merchants tracked by Multichannel Merchant....
Brooks Brothers Going Mad
If you're crazy for sharp-dressed Mad Men, you can now buy men's suits inspired by the AMC series about ad execs in the early 1960s. The show's costume...
Signs of Life
No one is expecting a blockbuster holiday, and that's good we're not likely to get one. But the sentiment for many by the end of the summer was that we...
Getting Experiential Online
Store shopping is all about the experience. So how do you create that retail experience online, starting right from your landing page? ...
Understanding the Impact of Catalogs on Retail Sales
It's imperative for multichannel marketers to understand the relationship between catalogs and retail. Here's a primer on how to properly integrate your marketing efforts...
The Multi-Buyer Effect Defies Conventional Wisdom
Is it better to try and convert a single-channel buyer into a multi-buyer, or should you leave well enough alone? ...
FAO Schwarz Gives to Get Names
Are you requesting information from your retail store customers, or giving them something in exchange of their name?...
Pottery Barn Goes Big With New Atlanta Store
Home decor and furnishings cataloger/retailer Pottery Barn plans to open its largest store in the U.S. in Atlanta later this month....
Penney’s Profit Sinks 50%
First-quarter financial results for J.C. Penney Co. were a solid sign of these trying economic times. For the period ended May 3, J.C. Penney's net sales fell 5.1%, to $4.12 billion, from $4.35 billion a year ago....
Soft Surroundings to Open Two New Stores
Apparel, home décor and beauty merchant Soft Surroundings is planning to open two new stores in suburban Chicago by the end of this year....
You're hired
It's so annoying. A shopper is trying to check out, and the sales clerk is chatting on the phone or staring into space. Does this happen to your customers?...
American Eagle Outfitters on Cutting Labor Expenses
American Eagle Outfitters operates several distribution centers in North America, including a facility in Warrendale, PA, and a DC in Mississauga, Ontario, to service its Canadian stores. But the multichannel apparel merchant is most excited about its newest DC in Ottawa, KS, which is helping it reduce labor costs....
Borders Mulls a Sale
Books and music merchant Borders Group may be next on the selling block. ...
Restoration/Catterton Deal Advances
One day after the expiration of a “go shop” period, Restoration Hardware on Feb. 29 opted to complete its merger plans with private equity firm Catterton Partners....
Abercrombie store photos an illegal eyeful
Abercrombie & Fitch years ago frequently found itself in hot water over the racy photos and content in its now-defunct A&F Quarterly magalog. The apparel...
Show Time
If it's your job to select and develop products for catalogs, Websites, or stores, you know that trade shows are a way of life. You might even say that...
American Eagle Hatching Kids Brand
American Eagle Outfitters is thinking young. ...
NRF Bonus: Inventory Turf Wars
A big problem facing multichannel merchants is shared inventory--a point driven home to many marketers during this past holiday season. ...
