MULTICHANNEL MERCHANT » RETAIL
The British are coming or at least, their catalogs are. About a decade after several U.S. catalogers including Lands’ End, Peruvian Connection, and Talbots
Alex Tabibi, chairman/CEO of Pets United, has a lofty goal: He wants his company to be the Wal-Mart of the Web. Unfortunately for him, Walmart.com is
To determine your core customers, make a point of consolidating your consumer information from multiple sources into one database, advised Marketsmith president/CEO Monica Smith during a session at last week
What can you do to profitably build retail in your market area? Here are eight tips for using print mailings to drive retail traffic.
According to the Abacus Indicator from Broomfield, CO-based direct marketing services provider Abacus, the electronics category produced higher average order values (AOVs) last year than any other business-to-consumer catalog/Web category. The average order size of a consumer electronics purchase last year was $179.