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Retail ARCHIVE

British invasion  Aug 01, 2006 9:30 PM By Heather Retzlaff

The British are coming or at least, their catalogs are. About a decade after several U.S. catalogers including Lands’ End, Peruvian Connection, and Talbots

Animal magnetism  Jun 01, 2006 9:30 PM By Mark Del Franco

Alex Tabibi, chairman/CEO of Pets United, has a lofty goal: He wants his company to be the Wal-Mart of the Web. Unfortunately for him, Walmart.com is

Case Study: Marketsmith Helps Tumi Determine Core Customer  May 01, 2006 9:30 PM By Tim Parry

To determine your core customers, make a point of consolidating your consumer information from multiple sources into one database, advised Marketsmith president/CEO Monica Smith during a session at last week

Building Retail Traffic with Direct Mail  Apr 02, 2006 7:30 AM By Jim Coogan

What can you do to profitably build retail in your market area? Here are eight tips for using print mailings to drive retail traffic.

Abacus Indicator: Electronics Lead B-to-C AOV  Sep 12, 2005 9:26 PM By MCM staff

According to the Abacus Indicator from Broomfield, CO-based direct marketing services provider Abacus, the electronics category produced higher average order values (AOVs) last year than any other business-to-consumer catalog/Web category. The average order size of a consumer electronics purchase last year was $179.






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