5 Analytics-Driven Strategies to Meet Holiday Shopper Expectations

| Nick Leeper

To satisfy consumer demand and expectations this holiday season, retailers must determine what the customer wants, when they want it, to make it available via the channel they want, at the exact moment they want it. Here are five strategies to meet your customer’s expectations this holiday season.

FAA Allows Drone Testing Beyond Line of Sight

| Mike O'Brien

The FAA said it will allow commercial testing of drones beyond pilot line-of-sight, making drone deliveries by Amazon and Google a bit closer to reality.

Why Warehouse Automation Leads to Better Labor Conditions

| Bill Leber

As fulfillment center workers age, excessive bending and stretching can lead to higher rates of injury and associated workman’s compensation expense. In addition, fatigued workers are less efficient and more prone to error. As ecommerce demand grows, companies should consider automated storage and retrieval and goods-to-person technologies to accommodate fulfillment needs and simultaneously improve workers’ quality of life.

Merchants Turn to Responsive Design

| Tim Parry

If you rebuild your site using responsive design techniques, all you need is a single template and a separate cascading stylesheet per device type.

Video: Shoring-up Paid Search and Syndication for the Holidays

| MCM staff

Bright Cloud Marketing president Karen Crist talks about why merchants need to get their paid search and comparison shopping engines ready for the holiday season, and how to use analytics to make the holiday a happy one. If you are a merchant, you need to clearly and constantly communicate with your outsourced providers.

Merchandising 2.0

| Curt Barry

As much as we hear these days about Web 2.0, e-commerce isn’t the only facet of multichannel marketing to advance. The best retailers are taking their merchandising strategies to new and higher levels