An SEO and custom content campaign conducted by search engine tracker AdGooroo and online marketer Rocket Clicks for Sam Ash has helped the musical instrument retailer grow its online business. In six months after the program began, SamAsh.com experienced a 15% increase in organic search traffic and a 30% increase in year-over-year sales for the month of April 2011. What’s more, Sam Ash saw a 29% increase in overall sales, which include both phone and ecommerce.
Building loyalty and credibility on the SERP starts with dominating results and taking advantage of all options for increased visibility. True, a combination of text ads and organic listings is still an extremely effective method for building brand trust and more frequent purchases. In fact, according to Performics
There’s a time and place for creating a microsite, vs. further building out your main website. If your microsite is likely to gain significantly more
More than half (57%) of online retailers increased their ecommerce technology spending in 2010, according to The Forrester Wave: B2C ecommerce Platforms,
Amos Pewter designs, makes and sells pewter gifts and keepsakes. But is its website a shining example? Or could it use a buffing up? Our critiquers Amy
Mobile search is on the rise, and this is a missed opportunity for merchants. According to a study released March 21 by performance marketing agency Performics, more than three-quarters of smartphone owners who use the mobile web more than once a day …
When displayed in an efficient manner, refinements can improve usability
Who says nothing in life is free? Google offers an amazing wealth of free SEO tools for web developers. These are just a few.
It was a dark night, as most are. My Internet connection on the phone had said to meet him at the Apollo Diner, a greasy spoon in the Vietnamese section of the Italian neighborhood in the French quarter. “Sit at the table closest to the bathroom in the …
People want to know how to make social media work for their business, how to use it to generate leads and obtain more sales. And social media can help you do this, allowing the proper research and strategies are in place. But it can