MULTICHANNEL MERCHANT » SHIP
I’ve probably done it a million times, but I never knew what I was actually doing or better yet that there was a term for what I was doing. When I started at Multichannel Merchant as the new Content Producer, I learned what “showrooming” meant with articles I had written. Just a few weeks ago […]
With U.S. ecommerce sales surpassing the $200 billion mark and projections of continued double-digit growth, it is increasingly important that multichannel retailers develop a process to integrate these channels and manage fulfillment efficiently and effectively. However, many retailers are busy on the front end optimizing their websites and stores.
Ship-to-store gives the consumer options. It makes life easier for those who don’t want to pay shipping and handling charges and is a big part of the ominchannel world consumers are taking part in when they are shopping.
While various shipping options such as same-day delivery and in-store pickup are becoming common place for many retailers, the concepts are beginning to change the way consumers shop. Here are a few tips from Shop.org on how to master your fulfillment options to best meet your customers needs.
The postal reform bill passed in late 2006 does mean that rate hikes should be much more manageable, since they are tied to the CPI (Consumer Price Index).
One Day it Happens: Your first international order. You didn’t market to that country. You didn’t solicit the business. But here it is. And you have to
When your shipping costs go up, it would be nice if you could just pass that increase along to your customers. But you can’t: Multiple studies show that
Touch of Class didn’t have the worst return rate, but 11% was bad enough. So the home decor cataloger started a quality assurance program. And it has
All the parcel carriers will complete their 2008 pricing announcements in the next few weeks. Given the size of the increases announced so far, multichannel companies need to look at all options open to them and develop short and long-term strategies to reduce the impact.
What are the underlying reasons behind offering free shipping and processing to customers? Is this common practice in other companies in the multichannel industry? Can anything positive come from giving free shipping to our customers?