Social Media ARCHIVE

Twitterific Tweets from the MeritDirect Co-op  Jul 13, 2012 11:04 PM By Tim Parry

The 13th Annual MeritDirect Business Mailers’ Co-op and Interactive Marketing Conference was held July 11-13 in White Plains, NY. The event was a hotbed for Twitter activity. Here’s what tweeters had to talk about at the co-op:

Ralph Lauren Unveils U.S. Olympic Team Uniforms  Jul 10, 2012 11:13 PM By Erin Lynch

We are proud to unveil the official @USOlympic Team Opening Ceremony uniforms #London2012

MCM Outlook 2012-13: B-to-B Merchants are Behind in Social Media  Jul 10, 2012 2:28 AM By Tim Parry

According to a breakdown of MCM Outlook 2012-13 results, less than two-thirds (66%) of merchants who said they cater primarily to a b-to-b audience are marketing themselves via social media channels.

Zoo York Rolls Out New Video  Jul 09, 2012 10:45 PM By Erin Lynch

Zoo York uses Twitter to announce “The Chaz Ortiz Video,” an exclusive full-length video of street skating.

Paul Meet John, John Meet Paul  Jul 07, 2012 12:04 AM By Erin Lynch

Zappos reminds us on Twitter what a historical day this is. Imagine what music would look like if these two never met.

Tweet of the Day: Bologna, Moosejaw!  Jul 06, 2012 7:20 AM By MCM staff

Watch the video closely – it appears the Moosejaw team also used some olive loaf…

Two Steps to Leverage the Power of Twitter  Jun 16, 2012 1:43 AM By Susan Hanshaw

Most merchants on Twitter are using the channel like a public email platform. The majority of messages are sales pitches and very little engagement with followers, which completely misses the point

Publisher’s Note: The Social Media Honeymoon Is Over  Jun 01, 2012 11:16 PM By Ellen Shannon

Merchants believe social media is their next best hope, and they are moving rapidly to experiment.

4 Tips for Leveraging Facebook Sponsored Stories  May 28, 2012 7:32 PM By MCM staff

Perhaps you

5 Questions to Ask About Social Media Customer Support  May 08, 2012 3:58 AM By Phillip Crowe

For many businesses, the social media component is a critical element for their contact center. As a contact center is the extension of the brand, social media is an extension of the service. It is one more form of interaction that today

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