Mobile ARCHIVE

Returns Fraud Hurting Online Retailers  Apr 08, 2013 2:52 PM By Erin Lynch

The increase is due to several factors, including the impact of lost and/or stolen merchandise on the company’s bottom line and post-fraud costs from customer attrition.

5 Factors Reshaping Ecommerce Today  Apr 03, 2013 8:21 PM By Daniela Forte

Mobile, social, globalization, cloud and legacy order management systems all have a common goal: delighting the customer and earning their trust, according to a blog post by Louis Columbus on www.enterprisingirregulars.com.

Design for the Mobile Inbox  Apr 03, 2013 6:38 PM By Daniela Forte

There are two design approaches marketers should consider when designing their mobile inbox, according to an article from ExactTarget.com.

5 Takeaways for Developing a Mobile and Tablet Strategy  Apr 01, 2013 8:04 PM By Erin Lynch

Smartphone and tablet users should be a major focus in your ecommerce strategy moving forward. Here are six key takeaways on developing a mobile and tablet strategy.

How to Make the Zero Moment of Truth Work for You  Mar 27, 2013 7:47 PM By Mark Simpson

When faced with multiple products, the time it takes for a shopper to make a purchase decision between them is usually three to seven seconds.

3 Retail Trends You Have to Know in 2013  Mar 27, 2013 6:07 PM By Steve Wellen

Here we take a look at three trends retailers should be aware of, along with the key takeaways to help them keep their heads above water.

Tell-tale Signs You Need to Rethink Your Fulfillment Center  Mar 27, 2013 11:09 AM By Bill Leber

With U.S. ecommerce sales surpassing the $200 billion mark and projections of continued double-digit growth, it is increasingly important that multichannel retailers develop a process to integrate these channels and manage fulfillment efficiently and effectively. However, many retailers are busy on the front end optimizing their websites and stores.

SMS Still Rules Retail’s Reach  Mar 26, 2013 7:47 PM By Brendan O'Kane

Even with the rise of IP-based messaging apps such as iMessage, WhatsApp and Just.me, SMS remains ubiquitous largely because of its interoperability. It doesn’t suffer from the device and operating system fragmentation that beset the messaging apps. So, even though the IP-based apps are expected to catch up with their older cousin this year, SMS […]

The Looming Disruption of B2B Marketplaces  Mar 26, 2013 4:02 PM By Steven Kramer

The launch of AmazonSupply last April was touted by some industry experts as a win for B2B brands eager to claim their share of the online marketplace.

Mobile Puts E-Tailers Right In Your Hands  Mar 25, 2013 5:54 PM By Daniela Forte

A recent study by Flurry showed that consumers’ use of various apps have increased by 132% over the course of a year.






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