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Mobile ARCHIVE

3 Reasons Online Customers Never Return  Jan 02, 2013 9:36 PM By Mark Simpson

It doesn

3 Big Ideas Retailers Won’t Achieve by 2013  Dec 28, 2012 10:56 PM By Dan Darnell

Looking back at 2012, a handful of trends have dominated headlines in the ecommerce and retail space. These include the so-called omnichannel experience for consumers across all touchpoints, heightened privacy concerns and the use of big data to increase customer engagement and drive sales. While progress has been made in all three areas, none of them will come to fruition by the end of 2013.

The True Story of a Seamless In Store Return at Old Navy  Dec 14, 2012 1:01 AM By Erin Lynch

Multichannel Merchant Associate Editor Erin Lynch details her experience of returning an in store item after a mobile purchase on Cyber Monday using Old Navy

New Holiday Norms Motivate Merchants to Shift Strategies  Dec 14, 2012 12:20 AM By Ari Rosenstein

Though the clock is ticking on holiday shopping this year, retailers still have time to make the season brighter and improve the playbook for 2013. As demonstrated by the sales successes of Thanksgiving Day and Cyber Monday, the savviest retailers will be those that leverage advanced tools for managing paid search, mobile and PLA campaigns.

Study Finds Apple, Best Buy and Kohl’s Deliver Best Mobile Experience  Dec 13, 2012 8:23 PM By Erin Lynch

While a new report revealed that Apple, Best Buy and Kohl

Mobile Email Opens Jumps to 50% During Cyber Week  Dec 11, 2012 2:21 AM By Erin Lynch

Knotice has released its annual mobile and tablet email survey, which revealed that during Cyber Week 46.76% of all emails opened from retailers were done so on a mobile device. The report also states that overall the mobile open rate during that week jumped to 50% over last year.

3 Ways to Protect Your Customers During the Holiday Rush  Dec 10, 2012 8:45 PM By MCM staff

. As holiday shopping kicks into full gear, there

Holiday Shopping Gone Mobile  Dec 05, 2012 12:34 AM By MCM staff

Mobile purchasing for this holiday season is projected to constitute a greater percentage of online spending than ever before

Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings  Dec 04, 2012 11:12 PM By MCM staff

Acquity Group Study Finds 82% of Top 50 Retailers Have Basic Mobile Offerings; Only 10% Bring Digital Experience In-Store (via PR Newswire) CHICAGO, Dec. 4,

Case Study: Orvis Moves to Multichannel Media Production System  Dec 01, 2012 10:30 AM By Karlene Lukovitz

As technology, sales channels, and competition grow, retailers are looking for more efficient ways to not only market the company and products but also to manage workflow and increase productivity in a much more timely manner. One such company is Orvis, who shares its story on the implementation process of Comosoft






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