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MULTICHANNEL MERCHANT » TECHNOLOGY
TechnologyMay 01, 2013 3:50 PM By Daniela Forte
Launching a new site doesn’t have to be a headache, but sometimes it can be. Robert Glazer, founder and managing director of Acceleration Partners in a phone interview provided tips on how to make launching a new website much easier.
TechnologyMay 01, 2013 3:26 PM By Jonathan Levitt
Retailers that act now to improve the tablet shopping experience – enhancing browsing and making purchasing easier – can jump ahead of the competition. Here are four strategies retailers can use to nail their tablet shopping strategies.
TechnologyMay 01, 2013 3:03 PM By Jim Davidson
According to a Google/Ipsos report, 85% of consumers will start shopping on one device and finish on another so your marketing plan should reach your customer on all gadgets and gizmos. Here’s how.
TechnologyApr 23, 2013 8:23 PM By Kyle Lacy
There were more than 1 billion smartphones in consumers’ pockets at the beginning of 2013, according to Forrester Research Inc.’s 2013 Mobile Trends for Marketers report in February. With the proliferation of smartphones, email will continue to become more customized to subscribers with mobile responsive email design. Social media continues to show promise with rising […]
TechnologyApr 22, 2013 5:44 PM By Dr. Melody King
No doubt you’ve already seen the value of Pinterest in your online marketing efforts – but have you explored adding product videos to your pinboard, in addition to images?
TechnologyApr 17, 2013 7:32 PM By Erin Lynch
A new report has found that when it comes to social media, the business-to-business community is still trying to find its footing. According to this infographic created by B2B Marketing, only 38% of B2B companies have a defined social media strategy.
TechnologyApr 16, 2013 7:26 PM By Erin Lynch
More than half of consumers surveyed feel that brand loyalty depends on the experiences brands create for them.
TechnologyApr 16, 2013 7:19 PM By Erin Lynch
To help fight the marketing competition on two of the most popular social media networks, Facebook and Twitter, Silverback Social’s CEO Chris Dessi offered rapid fire tactics and simple tips that you can do, right now, to boost your game in the social media arena.
TechnologyApr 12, 2013 6:49 PM By Daniela Forte
It seems lately many merchants are joining the Pinterest bandwagon. I was recently on the online furniture company Wayfair.com’s website. I have to admit I was looking at furniture pieces I would want someday for my own home. I noticed they have created a clipboard feature that now allows users drag and drop product images. That is not all, […]
TechnologyApr 12, 2013 3:48 PM By Tim Parry
InsightsOne announced the findings of its 2013 Bad Ads Survey conducted online by Harris Interactive on its behalf from February 27-March 1, 2013 among over 2,100 American adults aged 18 and older. The survey, which was aimed at determining American attitudes and behavior around the ads they see every day, found that fully 87% are […]