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MULTICHANNEL MERCHANT » TECHNOLOGY
Collectible toy retailer Kidrobot quadrupled conversions and increased orders by 13% since making improvements to the user experience on its ecommerce site, including integrating video and other social media content into its site.
And I’m back from the Merchant Risk Council Ecommerce Payments and Risk Conference… Jet-lagged from 3 and a half days in Las Vegas (if you include the red eye back home). But before I hit the office hard this morning, I wanted to bring you 28 more tweets from the last day (Day 4 or […]
Did you miss Day 1 of the Merchant Risk Council Ecommerce Payments and Risk Council? Here’s a look back at some thought leadership, fun and a-ha moments from Las Vegas. [View the story "#MRCVegas14 Day 1" on Storify]
The last thing I thought I’d do in Las Vegas this week was strap on a pair of ski boots. Okay, the last thing I EVER thought I’d do was strap on a pair of ski boots. But Digital River’s John Phillips coaxed me into giving their skiing simulator a shot today at the MRC […]
Invitation only online merchant Rue La La re-engaged its inactive customers, increased conversions and built a strategic cross-channel data capabilities when it began working with Bright Tag, a tag management system company.
The recent Target data breach, together with a series of other events in recent years, have moved Europay, MasterCard, Visa (EMV) adoption in the U.S. from a possibility to a near reality.
Fresh Pair is in the process of replacing its static, one-size-fits-all navigation with an adaptive navigation solution by Compare Metrics.
Target, Neiman Marcus and Michaels are not the first merchants to have customer data compromised by a cyber-attack, nor will they be the last.
An independent study of 1k consumers found that 17 percent of consumers report having had their credit cards declined during card not present (CNP) transactions and as many as one-third of these declines were unnecessary. The result is consumer aggravation, increased operational costs for banks and credit card companies and as much as $40 billion in lost revenue for online retailers. 41st Parameter, a part of Experian, released the data from its TrustInsight division.
In today’s hyper-connected environment, producing slow-loading or unavailable content is equal to providing no digital content at all. While the challenge to produce always-on, high-performing content is daunting, the truth is, it can be done. In fact, it starts with some relatively easy first steps.