Gone are the days when the contact center meant having a customer call a 1-800 number or send an email if they have a product question or concern. Nowadays, the shape of the contact center is one that meets the needs of the 24-7 consumer and in order to do that successfully it all comes down to training.
For merchants, that fact that MFA would reportedly help state governments collect $11 billion in lost tax revenue is irrelevant; the bigger issue is that the law makes shopping online more expensive for consumers and complex for retailers.
Swapping out your first ecommerce platform and transitioning to a new one can be scary and daunting. So where do you begin?
SEO is an important part of customer engagement and brand recognition. Adam Audette, president of Rimm-Kaufman Group offered these 10 tips on tried and true SEO tactics.
Retailers including Amazon, American Greetings, and Ralph Lauren earned spots on the 2013 Online Trust Alliance Honor Roll report for their high scores in privacy, security, and consumer protection on their ecommerce sites.
Hear Bruce Ernst, Monetate’s Vice President of Product Management, talk about the changing role of website testing as it moves from random content tests to understanding your customers better through segmented experiences.
TigerDirect.com, an online seller of consumer electronics has chosen to use SiteSpect, a provider of non-intrusive optimization solutions as its multivariate testing and targeting provider, SiteSpect announced in a press release.
Launching a new site doesn’t have to be a headache, but sometimes it can be. Robert Glazer, founder and managing director of Acceleration Partners in a phone interview provided tips on how to make launching a new website much easier.
The reason for the lack of attention to Bing is probably because Google occupies so much mindshare among SEO watchers. However, this doesn’t mean that Bing should be overlooked. Bing and Facebook recently announced that the search engine will power Facebook’s new Graph Search tool, which means that indexing your videos with Bing will help drive traffic to your site from Facebook.
After teaming up with Kenshoo Social, a social marketing platform, to create an integrated Facebook marketing campaign, online retailer, Zappos, generated approximately 85,000 visits to its website in just two months.