Cyber Monday sets a new online record with $3.45 billion in sales despite reported decline in consumer interest — but how? Here are four strategies major retailers used to win Cyber Monday and what it means for holiday 2017.
Is Black Friday and Cyber Monday on a decline? Conversations about this have been running rampant about this due to the year-round cycle of discounting by retailers in order to gain consumer’s attention. Here are four ways retailers can gear up for two of the busiest shopping holidays of the year.