American Apparel, retail, turnaround plan, restructuring plan

American Apparel Goes Same-Day Delivery with Postmates

| Mike O'Brien

American Apparel has begun offering one-hour delivery through a partnership with Postmates, leveraging RFID technology to provide real-time inventory availability via the Postmates Order app. The program is in place at 79 stores in 31 U.S. markets, making 50 “on-demand basics” items like hoodies, t-shirts and socks available to consumers who desire the items right now.

Week in Review: The Omnichannel Conundrum

| MCM Staff

Pureplay ecommerce retailers are disadvantaged by the high cost of marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term, according to a report released this week by L2.