The Dawn of AI and the Beginning of the End of Dark Data

| Steve Cox

Data has been a challenge for and leveraging it to its full potential continues to have retailers scratching their heads. However with the dawn of AI all of that could change. Here is how AI could change how retailers look at data and change the customer experience.

Making Sense of Forecasting 2.0 and the Role of AI

| Max Bruni

Listening to current retail technology discussions, it’s safe to say that artificial intelligence is the early favorite for buzzword of the year, with countless taglines promising unprecedented productivity improvements based on AI. Here is what you need to know about AI and the difference between traditional and advanced forecasting.

How eBay Offers a Personalized Mobile Experience with AI

| Daniela Forte

eBay has launched Image Search and Find It On eBay, using machine learning and artificial intelligence to let shoppers search for products using imagery on their mobile devices. See how this will shift the way customers search for items on the marketplace.

QVC and YouCam Makeup Team Up for TV-Mobile AR Shopping Experience

| MCM staff

Perfect Corp. has partnered with QVC and Laura Geller New York to give mobile consumers the opportunity to virtually try on beauty products via artificial reality during live QVC broadcasts. Find out how QVC is making this happen in real time and how it views the potential for emerging AR technology.

West Elm Launches Pinterest Style Finder

| MCM staff

West Elm, a furnishings retail brand, has introduced the West Elm Pinterest Style Finder, a new online tool utilizing artificial intelligence to help customers transition style inspiration into products they can buy at West Elm stores and online. See how artificial intelligence will work for the brand’s social media strategy.

Lessons Retail Marketers Can Learn from HBO’s “Westworld”

| Kerry Liu

Though we aren’t at a “Westworld” level of human/AI interaction yet, advanced machine learning technology is already informing and enhancing the consumer experience, especially in retail. Using technology that is already available, here are three lessons retailers can learn from the HBO hit show.

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

4 Ways IBM Watson is Connecting the Brand to the Consumer

| Daniela Forte

Making it easy for customers to shop your brand and get what they want when they want and how they want is the name of the game for retail today. Here are four ways brands are using IBM’s artificial intelligence technology, IBM Watson to connect to customers.