The world of e-merchandising, i.e., the art of presenting products and services in an enticing and captivating way online, has evolved significantly over time. Now, the profound impact of significant AI advancements on the future of e-merchandising is becoming increasingly evident. However, data inputs need to be sufficient to realize meaningful insights and harness the power of AI.
Sustainable ecommerce has moved from being a checkbox approach to a competitive differentiator driving global growth. In today’s economic landscape, most retail and ecommerce companies realize that sustainable practices are not only the right thing to do but essential to their success. But it needs to go beyond the bottom line.
Given the significant investments in ChatGPT and generative AI, it may be time to consider incorporating it into your organization. But what exactly can ChatGPT and other gen AI chatbots do for your marketing and sales department?Here are five ways that ChatGPT can add business value to these functions.
Generative AI, better known by the OpenAI version called ChatGPT in Microsoft’s Bing search engine, is suddenly everywhere all at once, shaking up whole industries and offering to optimize pretty much every single business function and solve all your problems. But what’s it all about? Join our webinar on June 8 to find out.
A new global study by IBM found that 61% of CPGs and retailers are purposefully aligning sustainability and operational goals: 77% said sustainability investments will accelerate business growth. Luq Niazi, a global managing partner at IBM Consulting, talks about how companies are allocating resources for sustainability, and how to communicate your efforts to consumers without greenwashing.
Inflation may continue to impact overall ecommerce volume, but mobile shopping is here to stay, and mobile product discovery will be at the forefront. Yet nearly one-third of American adults will opt out of a mobile purchase due to an unsatisfactory shopping experience. Here are three ways to wow your customers at every step of the journey, and drive more ROI from the mobile experience.
It was quite a week in the ever-expanding universe of generative AI, as the arms race among tech titans escalates, new solutions proliferate and more retailers jump in with both feet. From Elon Musk to Google, Amazon, Walmart and Levi Strauss, more companies are moving beyond the experimentation stage and planting a flag as a wide range of applications hit the market.
By virtue of operating an enterprise with less cash flow, SMBs grapple with unique obstacles. Supply chain visibility is relatively low, making it challenging to connect with new suppliers, and larger competitors have more resources at their disposal. Here’s how AI and ML-based tools and technology can help you level the playing field.
By delivering personalized experiences to better connect with its customers, LAWLESS Beauty has become one of the fastest-growing makeup brands in the world. In this Multichannel Merchant webinar, LAWLESS President Rachel Shelowitz and Amber Fullerton of One World Direct discuss the brand’s winning formula for CX success.
Inventory management has been anything but simple these days. A global pandemic, labor shortages and product recalls have led to the “bullwhip effect.” Success will require leveraging technology to make critical business decisions, using AI/ML and what-if analysis to create a dynamic, flexible, resilient inventory management strategy.