Why Subscriptions are the Future of B2B

| Bob Moore

The subscription economy has taken commerce by storm. From music and television to beauty and groceries, consumers have grown comfortable with storing their credit cards on file to receive products and services from brands they love on a recurring basis. Here is how B2B brands can secure customer loyalty for the long-term.

How to Add AI into the B2B Ecommerce Mix

| Chad Caswell

In April of 2017 Forrester released a report predicting a 300% growth in investments this year for artificial intelligence (AI) compared to 2016. Here are several key ways AI will drive significant value in the near future for B2B commerce.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

B2B Merchants Provide a Personal Experience to Customers

| Daniela Forte

Providing a personalized optimal experience for your B2B customers is vital in today’s B2B industry. How are you providing the right experience for your customers? In this MCM Executive Summary report you will see how various B2B merchants are connecting with their consumers and what is needed to be successful.

Staples Raising Stakes by Doubling Down on Staples Business Advantage

| Tim Parry

Office supplies seller Staples, Inc. is in the “early innings of a dynamic and pronounced strategic repositioning,” which includes raising its stakes by doubling down on Staples Business Advantage to win mid-market business customers in North America, Interim CEO Shira Goodman said Wednesday during the company’s second-quarter earnings call. Here’s a look at how Staples plans to do that.

3 Ways to Boost the B2B Ecommerce Experience

| Hannah Gierosky

B2B customers purchasing for work are, when it comes down to it, the same customers who also shop the B2C space online for personal purchases. These customers expect the same quality experience across the board, no matter if they are at their desk from 9 to 5, or on the couch at home after work. These three tips are just the beginning of all that you can do to boost your B2B ecommerce site’s user experience.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

EDI or B2B Ecommerce: That is the Question

| Bill Onion

B2B companies in this day and age are repeatedly encouraged to invest in electronic commerce to drive down the cost of customer interaction. Traditionally, B2B organizations first look to electronic data interchange (EDI) as an approach for this. However, more recently, B2B ecommerce has become another options for companies. Considering the fact that both systems process orders digitally, what exactly is the difference between them?

global ecommerce

Best Practices for Purchasing Goods from Cross-Border Ecommerce Marketplaces

| MCM Staff

The Customer Service and Trust and Safety teams at DHgate.com, China’s largest B2B marketplace, have released their recommended best practices for buyers purchasing goods from cross-border ecommerce marketplaces, in order to promote a positive importing experience. Here are the steps DHgate.com recommends a buyer takes before making a cross-border purchase.